Essays about: "anchoring"

Showing result 6 - 10 of 113 essays containing the word anchoring.

  1. 6. Market Reaction to Environmental Controversies: The role of perceived behaviour

    University essay from Lunds universitet/Nationalekonomiska institutionen

    Author : Christian Emidi; Sebastian Galan; [2023]
    Keywords : ESG; environmental controversies; market reaction; perceived behaviour; anchoring; Business and Economics;

    Abstract : The rising importance of ESG related issues has been witnessed both by recent literature and surveys. In this paper, we first analyse whether environmental controversies have a significant impact on the involved companies’ stock returns. READ MORE

  3. 7. The perception of local knowledge in development cooperation : A case study of a local NGO in Kibera, Nairobi

    University essay from Uppsala universitet/Kulturgeografiska institutionen

    Author : Matilda Lindberg; Kajsa Wictorin; [2022]
    Keywords : local knowledge; civil society; sense of place; locality; social capital; Kibera;

    Abstract : This thesis aims to study the perception of local knowledge within Wale Wale Kenya, a small local organization operating in Kibera, Nairobi. The people who run the Kenyan organization have all grown up in Kibera and thus have strong local roots. READ MORE

  4. 8. Reshaping Organizations through Artificial Intelligence : Overcoming Barriers of AI-Implementation

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Filip Drmac; [2022]
    Keywords : Artificial Intelligence; Machine Learning; Organizational Barriers; AI implementation; People Process Technology; Overcoming AI-barriers;

    Abstract : Purpose – the purpose of this study is to investigate managerial and organizational barriers that are associated with artificial intelligence (AI) and develop a structured process to overcome the organizational barriers throughout different phases of the implementation process. Method – The study applied a qualitative research approach that consisted of multiple case studies from various organizations in traditional industries. READ MORE

  5. 9. How to Improve Instagram Reels Engagement? An empirical investigation of content strategies

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Atika Rusy Kuncoro; [2022]
    Keywords : Instagram Reels; engagement; digital rhetoric; persuasive; social media; environmental organization; Social Sciences;

    Abstract : Introduced in August 2020, Instagram Reels have been used as a new alternative to elevate popularity by leveraging broader viewers while ignoring the audience's status as followers. This could have a massive contribution for creators in engaging the public by infusing messages through Reels content. READ MORE

  6. 10. Social media use in science-based entrepreneurship : A qualitative study of Swedish science-based entrepreneurial firms utilizing social media in the initial stage of venture development

    University essay from Umeå universitet/Företagsekonomi

    Author : Svante Zachrisson; Xian Li; [2022]
    Keywords : science-based entrepreneur; social media;

    Abstract : This degree project examines the role of social media for science-based entrepreneurial firms in the initial stage of the venture. Social media in entrepreneurship is an emerging phenomenon that has gotten increased attention from scholars. READ MORE