Essays about: "associative meaning"
Found 1 essay containing the words associative meaning.
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1. All is well : An analysis of positivity through adjectives in two contemporary New Age self-help books
University essay from Mälardalens högskola/Akademin för utbildning, kultur och kommunikationAbstract : Self-help counselling is an important industry that not only influences its immediate users’ behavior but also society and social behaviors more generally. Since New Ageis a main branch of self-help, and since positivity is a dominant concept in (New Age) self-help discourse, it is worth analyzing how positivity might be achieved in terms of language use. READ MORE
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