Essays about: "b2c"
Showing result 6 - 10 of 158 essays containing the word b2c.
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6. Photovoltaics from a business perspective past, present, and future in Germany
University essay from Lunds universitet/ProduktionsekonomiAbstract : Solar energy plays a vital role in the transition to a greener global energy supply. As a decentralized energy source, the expansion of solar energy is not driven by energy suppliers and government as in traditional energy sources but is proliferating through the market through a variety of business propositions. READ MORE
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7. B2C screening in the fuzzy front end : A case study on how B2C can adopt B2B innovation screening on the consumer insight screening process
University essay from Luleå tekniska universitet/Industriell ekonomiAbstract : Purpose: The purpose of this study is to create practical guidelines for mid-level managers on how to structure their screening process of customer insights. In doing so, the study draws comparison between B2B and B2C innovation funnels and investigates what aspects the consumer market can benefit from in a global environment. READ MORE
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8. The Role of Self-Service Technology in Enhancing Value : An Exploratory B2B Case Study from a Business Model Perspective
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : As digitalization and sustainability evolves, the environment in which businesses operate constantly change. Value perceptions shift as a result of this and become increasingly multifaceted. Businesses must therefore adapt their business models. This is an issue within B2BIT procurement processes which are object to continuous change. READ MORE
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9. How to Mitigate Negative Changes on Consumer Behavior during Crises
University essay from Uppsala universitet/Uppsala universitet Samverkan (UU Samverkan); Uppsala universitet/Företagsekonomiska institutionenAbstract : The purpose of the thesis is to gain more insights into the factors of business-to-consumer (B2C) relationships and how they can be used to mitigate negative changes in consumer behaviors during crises. In today's changing landscape, companies are faced with the challenge of understanding and managing consumer behavior in moments when they are hit by unpredictable events in the form of crises, where the importance of B2C relationships can have a significant influence on consumer behavior. READ MORE
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10. Pricing The Value Proposition in Start-up Environment : A multi case study on start-up Pricing
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : Pricing is one of the most critical factors for a company to thrive in the market. Unlike big companies, there is no pricing data available for startup companies. Pricing is one of the factors for startup failure. READ MORE