Essays about: "benefits of good corporate image"

Found 3 essays containing the words benefits of good corporate image.

  1. 1. Can Corporate Social Responsibility be used as a Marketing Tool by the Readymade Garment Suppliers in Bangladesh?

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Umme Salma; [2016]
    Keywords : CSR; Marketing; RMG Suppliers; Bangladesh; Corporate Image; Reputation; Buyers; Innovation; Competitive advantage;

    Abstract : Aim: The aim of this research is to investigate whether CSR can be used as a marketing tool by the readymade garment suppliers in Bangladesh to attract international buyers. Method: This study is conducted by applying qualitative method. The data has been collected through semi-structured interview and using secondary data. READ MORE

  2. 2. Do Well by Doing Good : Engagement of Smålands SME’s in CSR

    University essay from IHH, Företagsekonomi

    Author : Darko Perunicic; Elena Alexandrova; [2007]
    Keywords : Corporate Social Responsibility; SMEs; Corporate Community Involvement; Sustainable Enterprise; Business Ethic s; Business and Society;

    Abstract : Small and medium-sized enterprises (SMEs) prevail in their business communities and constitute the base of many nations’ economies. As a reason it is vital that SMEs show their active engagement and relatedness of their CSR activities making them at the core of their business strategies, as well as maintain their role as responsible citizens in their communities. READ MORE

  3. 3. "Private Enforcement of Competition Law from a Corporate Social Responsibility Perspective; Too much of a good thing?"

    University essay from Lunds universitet/Juridiska institutionen

    Author : Marije Borghart; [2007]
    Keywords : European Affairs; Law and Political Science;

    Abstract : At the beginning of this century, the EU set itself the ambitious goal of becoming the most competitive, sustainable and dynamic knowledge-based economy in the world. In this context, the concept of corporate social responsibility is gradually presenting itself as the hidden key to success. READ MORE