Essays about: "borrowings"

Showing result 1 - 5 of 16 essays containing the word borrowings.

  1. 1. “Yebo Gogo, it’s time to braai Mzansi!” Code-Switching, Borrowing, Prestige, Slang, and Persuasion in the Digital Marketing Industry of South Africa

    University essay from

    Author : Daniel Neate; [2022]
    Keywords : Advertising; code-switching; borrowing; slang marketing; covert or overt prestige;

    Abstract : This paper will analyse code-switching, borrowing, slang, and covert or overt prestige in online and television media. The days of OOH (Out Of Home) advertising are becoming obsolete and moving toward a digital age. READ MORE

  3. 2. English profanities in Nordic-language tweets : A comparative quantitative study

    University essay from Linnéuniversitetet/Institutionen för språk (SPR)

    Author : Johannes Widegren; [2022]
    Keywords : Profanity; swearing; swear words; bad language; pragmatic borrowing; loanwords; contact linguistics; Nordic languages; Twitter; geo-tagging; Nordic Tweet Stream; adaptation; Fula ord; svärord; pragmatiska lån; lånord; kontaktlingvistik; nordiska språk; Twitter; geo-taggar; Nordic Tweet Stream; anpassning;

    Abstract : English profanities (i.e. potentially offensive words, including swear words) have been in use for decades in the Nordic languages – Icelandic, Norwegian, Danish, Swedish and Finnish – and offer a multitude of opportunities for linguistic expression, along with the domestic, heritage profanities in each language. READ MORE

  4. 3. En or ett, un or una? A comparative study on the assignment of grammatical gender to borrowings in Swedish and Spanish

    University essay from Lunds universitet/Allmän språkvetenskap; Lunds universitet/Avdelningen för lingvistik och kognitiv semiotik

    Author : Victor Åstrand; [2022]
    Keywords : Gender; grammatical gender; Swedish; Spanish; borrowings; loanwords; sociolinguistics; questionnaire; Languages and Literatures;

    Abstract : In recent years, experimental studies on gender assignment to borrowings in languages such as German and Dutch have observed variation in gender assignment in relation to dialectal areas, among other factors. However, many issues related to gender assignment have yet to be fully understood, and the sociolinguistic variation has not been properly investigated. READ MORE

  5. 4. Are Russian loanwords more permanent than the Sino-Russian treaties? : A study of the integration and use of Russian lexical borrowings in Modern Standard Chinese with a historical perspective on language contact

    University essay from Uppsala universitet/Institutionen för lingvistik och filologi

    Author : Katja Pomortseva; [2022]
    Keywords : Chinese; Russian; loanwords; language contact; word frequency; lexical borrowing; corpus linguistics;

    Abstract : China and Russia began their shared history in the 17th century and have since had stable and unstable language contact which has had an effect on the Russian-Chinese linguistic exchange. This study explores the integration and use of Russian loanwords in Modern Standard Chinese by using two quantitative methods. READ MORE

  6. 5. Let’s make them shorter! : abbreviated loanwords in Japanese

    University essay from Lunds universitet/Japanska

    Author : Eglé Petrulyté; [2015]
    Keywords : compound words; abbreviation patterns; abbreviation; truncation; Japanese; Languages and Literatures;

    Abstract : The focus of this thesis is to show the variety of Japanese loanwords’ abbreviation processes. Nowadays loanwords play a big role in Japan’s society. Most of loanwords are long and have some difficulty to integrate in Japanese language in their full forms. READ MORE