Essays about: "brand management method and company attitude to branding"
Found 1 essay containing the words brand management method and company attitude to branding.
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1. Hybrid Social Enterprises Approach to Brand Management
University essay from Göteborgs universitet/Graduate SchoolAbstract : Recently there has been a remarkable growth in hybrid social enterprises since they have a unique blend of social and economic goals. Despite this, hybrid social enterprises face various challenges when it comes to branding. READ MORE
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