Essays about: "brand touch-point wheel"
Found 2 essays containing the words brand touch-point wheel.
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1. Approaching Future Customer using Technological Advance in Hotel Industry
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : The purpose of the paper is to draw attention to the technological advance and its impact on marketing strategies in the hospitality industry. It examines the development of the profile of future consumers and their relationship towards technology. READ MORE
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2. Approaching Future Customer using Technological Advance in Hotel Industry
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : The purpose of the paper is to draw attention to the technological advance and its impact on marketing strategies in the hospitality industry. It examines the development of the profile of future consumers and their relationship towards technology. READ MORE
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