Essays about: "build a general strategy"

Showing result 1 - 5 of 32 essays containing the words build a general strategy.

  1. 1. Experiences in E-servicescapes : A multiple case study on brand experiences in online environments and its relation to brand equity

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Igor Mróz; Enok Enocson; [2022]
    Keywords : Brand experience; online brand experience; brand equity; e-servicescape;

    Abstract : With a fast-evolving digital society that offers individuals the option to shop from anywhere in the world, in a matter of seconds, competition amongst brands has never been tougher. It is therefore of greater importance for brands to distinguish themselves from competitors. READ MORE

  2. 2. What Healthtech Companies Should Consider When Entering the UK Healthcare Market

    University essay from Lunds universitet/Innovationsteknik

    Author : Lovisa Hökstrand; Ella Björklund; [2022]
    Keywords : UK healthcare; NHS England; healthtech; internationalization; market entry; market barriers; Technology and Engineering;

    Abstract : Healthcare systems around the world are facing a multitude of challenges, mostly because of aging populations. The Covid-19 pandemic put further strain on the sector and has left many countries with a backlog of medical procedures, which further exacerbates the issues. READ MORE

  3. 3. Data-driven Management Framework using National and Corporate Culture Analytics to foster Innovation Ambidexterity : A case study on a world leading telecom company

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Chiara Isola; Divya Peddireddy; [2021]
    Keywords : Ambidexterity; Exploration; Exploitation; Innovation; National culture; Corporate culture; Telecommunication Sector; Human Capital; Data-driven Management; Business Strategy; Machine Learning;

    Abstract : Background: In a highly competitive world, leaders of firms highly dependent on innovation, such astelecom companies, must acquire data-driven managerial skills to systematically analyze datasets from multiple points of view to aid decision-making in the new context of Industry 4.0. READ MORE

  4. 4. Boost your spare parts supply - A case study on cooperation terms in the spare parts supply chain focused on the supplier-buyer dyad

    University essay from Lunds universitet/Teknisk logistik

    Author : Måns Krantz; Anders Fasth Gillstedt; [2021]
    Keywords : Purchasing; After-Sales; Spare Parts; Supply Chain Management; Supplier Collaboration; Consignment Stock Strategy; Technology and Engineering;

    Abstract : Purchasing has become an increasingly important function in manufacturing companies, as it accounts for a large extent of total spending and influences a company's competitive position. It is relevant for Tetra Pak, a global manufacturer of packaging and processing solutions, active since the 1950s. Tetra Pak has over 100. READ MORE

  5. 5. Build, Buy or Partner – Digitizing Securities Trading in Swedish Retail Banking

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Sebastian Caballero; [2020]
    Keywords : Build vs Buy; Build Buy Partner; Securities Trading; Retail Banking; Transaction Cost Econonics; Resource Based View; Production Cost Theory; Transaktionskostnadsekonomi; Produktionskostnadsteori; Resursbaserad Organisationsteori; Värdepappershandel; Retail Banking;

    Abstract : Rapid rate of digitalization, emerging financial technology and changes in consumer behaviour have begun to transform the existing paradigm in the financial industry. Incumbent banks have found it difficult to keep up with this change however and are now faced with the challenge of deciding on what digital financial services build internally, buy externally or develop through partnerships. READ MORE