Essays about: "business administration - international business"
Showing result 6 - 10 of 58 essays containing the words business administration - international business.
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6. University Students' Attitudes to Shopping Smartphones in Sweden : Factors that influence university students in Sweden to purchase a smartphone
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2022- 06 - 02 Level: Master thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Ferial Kays Al Hallak Elmohdar Zeid Title: University Students' Attitudes to Shopping Smartphones in Sweden: Factors that influence University students in Sweden to purchase asmartphone Supervisor: Edward Gillmore Keywords: Smartphones, purchase intent, university students, word of mouth,e-word of mouth, brand image, product features, consumer behavior Research questions: - What factors influence university students’ purchase intent for smartphones?- How do demographic factors impact the attitude of universitystudents when purchasing smartphones? Purpose: The purpose of the study is to look into and research what leadingfactors and characteristics that influence university students to buy asmartphone by analyzing their shopping behavior. Method: This research is studied from a quantitative perspective. READ MORE
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7. M-C-O or M-C...No? Multi-Club Ownership in English Football and Its Drivers
University essay from Umeå universitet/FöretagsekonomiAbstract : Multi-club ownership [MCO] is a concept within the football industry which entails that an owner holds significant stakes in multiple teams. This ownership strategy is not new, however, what are the driving forces of this type of ownership structure and what are the outcomes? The purpose of this study was to explore potential drivers of MCO, to irradiate the concept and determine whether traditional business administration theories can be applied to explain its existence. READ MORE
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8. Competitive Productivity in the South African Renewable Energy Procurement Programme
University essay from Högskolan i Gävle/FöretagsekonomiAbstract : Title: Competitive Productivity in The South African Renewable Energy Procurement Programme Level: Final assignment for the Master Programme in Business Administration Author: Paul Frick Supervisor: Dr. Daniella Fjellström Date: 2020 – 01 Aim: The aim of the study is to examine the concept of Competitive Productivity (“CP”) in the context of the renewable energy independent power producer procurement (“REIPPP”) programme in South Africa, as the case study, which consists of private public partnerships and to understand how the actions of government have an influence on the competitiveness of the procurement programme. READ MORE
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9. To Adapt, or not to Adapt, that is the Question : How Swedish companies view cultural differences in Asia and adapt if necessary
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Abstract Title: To adapt, or not to adapt, that is the question – How Swedish companies view cultural differences in Asia and adapt if necessary Authors: Felix Norgren and Markus Bodbacka Supervisor: Selcen Öztürkcan Examiner: Susanne Sandberg Course: 19VT-2FE51E Business Administration III Degree Project with specialization in International Business Problem discussion: The problem regarding this research-subject is that there is not as much recent research as one might think regarding this specific area. The problem is access to recent research made on how Swedish companies adapt to Asian business cultures. READ MORE
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10. Book review: The Essence of Private and Public Intelligence
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : Purpose: This paper presents a critical book review of “Introduction to Private and Public Intelligence: The Swedish School of Competitive Intelligence” by Søilen (2005). The purpose of the book is to gather ideas and concepts about the subject of private- and public intelligence for students to use in an introductory course. READ MORE
