Essays about: "business and management research"

Showing result 1 - 5 of 1979 essays containing the words business and management research.

  1. 1. Managing Profit and Growth

    University essay from Lunds universitet/Innovationsteknik

    Author : Gustav Geier; [2021]
    Keywords : Software as a Service SaaS ; profit-maximization; revenue growth; trade-offs; SaaS metrics; technology; Technology and Engineering;

    Abstract : Few business models are as hyped right now as the Software as a Service (SaaS) model. But how sustainable is it? In the last decade, SaaS has reshaped the software industry and has become a leading delivery model of B2B enterprise software. READ MORE

  2. 2. Big Data and Machine Learning - Strategic Decisions In a VUCA World

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Valdemar Lennartsson; Jad Sadia; [2021]
    Keywords : Strategic decisions; VUCA; volatility; uncertainty; complexity; ambiguity; Machine Learning; Big Data.; Business and Economics;

    Abstract : The world we live in today has become more complex, turbulent and unpredictable than ever before. One of the main reasons for this is the emergence of the digital transformation and everything that comes with it, from technological advancements in artificial intelligence and robotics to sharing platforms and the Internet of Things. READ MORE

  3. 3. Evaluation of Business Continuity Management - A case study of disaster recovery during the Covid-19 pandemic

    University essay from Lunds universitet/Teknisk logistik; Lunds universitet/Institutionen för teknisk ekonomi och logistik

    Author : Fredrik Tegström; Filip Nilsson; [2021]
    Keywords : Business continuity; Disaster recovery; BCM; Covid-19; Continuity planning; Case study; Business and Economics;

    Abstract : Background The Company produces and sells specialised products and technical solutions worldwide through more than ten different technology-based and decentralised Business Units. While the "Business continuity management"-programme has been implemented throughout the Company for many years, many of the Business Units' "disaster recovery"-capabilities had not been tested until the Covid-19 pandemic. READ MORE

  4. 4. The Impact of Artificial Intelligence (AI) on CRM and Role of Marketing Managers

    University essay from Högskolan i Gävle/Avdelningen för ekonomi; Högskolan i Gävle/Avdelningen för ekonomi

    Author : Tahir Iqbal; Md Nazmul Khan; [2021]
    Keywords : ;

    Abstract : Background- Emergence of artificial intelligence (AI) has transformed the dynamics of the business world. AI tools are changing the way marketers used to do business and these changes are so profound that it has become difficult for marketing managers to overlook the importance of investing in and adopting AI as an integral part of the marketing function. READ MORE

  5. 5. Strategies to Respond to a VUCA World

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Raj Dhillon; Quynh Chi Nguyen; [2021]
    Keywords : VUCA; volatility; uncertainty; complexity; ambiguity; strategy; organizational development; human resource management.; Business and Economics;

    Abstract : Purpose - The business world today becomes more VUCA than ever. Organizations around the world need to develop and establish strategies to respond to this disruptive environment. This paper aims to explore what strategic responses that organizations could adopt in order to survive and thrive in a VUCA world. READ MORE