Essays about: "business email communication"

Showing result 1 - 5 of 21 essays containing the words business email communication.

1. 1. Framing and supporting Sustainable Entrepreneurship : A Qualitative Study of Science Park

   University essay from Jönköping University/HLK, Globala studier

   Author : Evgeniia Popova; [2023]
   Keywords : Science Parks; Sustainable Entrepreneurship; Sustainable business development; Start-ups; Early-stage entrepreneurs; Sustainability.;

   Abstract : This thesis investigates how Jönköping Science Park frames and supports sustainable entrepreneurship in the region. More specifically, it discusses how this Science Park implements sustainability in collaboration with entrepreneurs and start-ups. READ MORE

3. 2. Digital media use towards relationship initiation in marketing : A qualitative study of Swedish Micro-firms in a B2B context

   University essay from Umeå universitet/Företagsekonomi

   Author : Xian Li; [2023]
   Keywords : Keywords: Digital media; Relationship marketing; Business-to-Business marketing; Trust; Customer relationship initiation;

   Abstract : This thesis aims to explore what and how Swedish micro firms use digital media towards relationship initiation in a Business-to-Business (B2B) context. Digital media has been increasingly studied in marketing over time, but it has been predominated by Business-to- Customer (B2C) context, while the Business-to-Business context lacks attention, micro B2B firms even less in particular. READ MORE

4. 3. How do B2B use social media to build trust? : An exploratory study in what aspects create, maintain and destroy interorganizational trust

   University essay from Högskolan i Skövde/Institutionen för handel och företagande

   Author : Elin Adolfsson; Ida Kucera; [2023]
   Keywords : B2B; inter-organizational; trust; business relationships; social media; transparency; trust creation; trust maintenance; trust destruction; B2B; interorganisatorisk; förtroende; affärsrelationer; sociala medier; transparens; skapa förtroende; underhålla förtroende; förstöra förtroende;

   Abstract : Social media usage in the B2B sector is increasing at a slower rate than B2C and the research literature sends a unanimous message; B2B firms would benefit in multiple ways using social media as a tool when establishing and entertaining business relationships. The concept of trust is proved to be of great importance in the construction of these relationships. READ MORE

5. 4. Exploring AI Adoption in Entrepreneurial Content Marketing Strategies of European Companies

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Johan Valeur; Mantas Liekis; [2023]
   Keywords : Entrepreneurial marketing; Artificial intelligence; Marketing; Technology adoption; Machine learning; Customer journey; AI tools.; Business and Economics;

   Abstract : Artificial intelligence has recently gained enormous attention due to its potential to revolutionize many industries. One of these areas of interest where AI may have the potential to have a significant impact is content marketing. READ MORE

6. 5. Reducing non-value-added time in virtual meetings : A case study at Lynk & Co

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Rasmus Arvidson; Albin Genberg; [2022]
   Keywords : Virtual meetings; Non-value-added time; Waste; Rapidly growing startup; Virtuella möten; Icke-värdeskapande tid; Slöserier; Snabbt växande startup;

   Abstract : The Covid-19 pandemic resulted in organizations rapidly shifting from physical- to virtual meetings to keep their business going. However, with this came challenges and efficiency problems that organizations were not aware of. READ MORE