Essays about: "business network theory"

Showing result 1 - 5 of 213 essays containing the words business network theory.

1. 1. How to Draw a Circle: Investigating Relationship Management in Circular Business Companies

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Louise Lee Hultberg; Aidan Luke Catterall Byrne; [2024]
   Keywords : Circular Business Models; Sustainability; Relationship Management; Circular Ecosystems; Constructivist Grounded Theory;

   Abstract : Despite the recent surge in circular business model (CBM) research, the discipline is still in its infancy. The field is primarily driven by practitioners and lacks suggestive frameworks, which complicates current CBM trials. READ MORE

3. 2. Mastering the shift: exploring external CEO successions in a comparative case study

   University essay from Göteborgs universitet/Graduate School

   Author : Nils Karlflo; [2023-06-29]
   Keywords : Actor-Network Theory; ANT; actors; negotiations; Sociology of translation; Management; Corporate Governance; CEO successions; CEO retirements; CEO departure; chief executive officer; boards; chairman of the board; externalizing; owner-led; owner-steered; owner-led companies; process theory; translation theory; family successions;

   Abstract : This paper critically examines the claim made by previous research that explains CEO successions as a result of a linear process, influenced by isolated factors of causality succeeding one another. Thus, it seeks to provide a more nuanced understanding of the process of CEO successions, acknowledges the complexity, ambiguity, and unpredictability in its nature. READ MORE

4. 3. Unlocking the Fashion Metaverse : Exploring the Impact of External Factors on Innovation Diffusion in the Metaverse Fashion Industry

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Nora Berggren; Fanny Iselid; [2023]
   Keywords : Diffusion of innovation; Metaverse; Fashion; Retail; Adoption of innovation; Augmented and Virtual Reality; Digital Fashion;

   Abstract : Background: The fashion retail industry has undergone a major transformation due to the Covid-19 pandemic and the rise of technical innovations. This transformation led to the emergence of digital fashion, a new concept integrating experimental technologies, including artificial intelligence, and augmented reality, which further has progressed towards the Metaverse. READ MORE

5. 4. The Cancel Culture Conundrum: Exploring the Risks for Influencer Marketing

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Mimi Carvell; Alice Nordgren; [2023]
   Keywords : Cancel culture; influencer marketing; decision making; risk; market communication; association network theory; strategy; Business and Economics;

   Abstract : The emergence of cancel culture has become a widely recognised phenomenon, yet its implications for influencer marketing has not been acknowledged in academic research. The purpose of this study was thus to explore how cancel culture is affecting organisation’s perception of risk with influencer marketing and which strategies are adopted to mitigate the risk. READ MORE

6. 5. Partnerships and Servitization in the Heavy-Truck Industry : A Case Study of the Original Equipment Manufacturers' Ecosystem

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Isabelle Eriksson; Daniel Engman; [2023]
   Keywords : Partnerships; Servitization; Ecosystems; Ecosystem Transformation; Product-Service Systems; Partnerskap; Tjänsteutveckling; Ekosystem; Ekosystemstransformation; Produkt-tjänstesystem;

   Abstract : Technological transformations are changing the demands within the transportation industry in terms of services, consequently affecting the value proposition of original equipment manufacturers (OEMs), thus calling for the need for initiatives in servitization. Responding to this, manufacturers are initiating partnerships with external actors to secure resources, competency and similar. READ MORE