Essays about: "business web pages"

Showing result 1 - 5 of 28 essays containing the words business web pages.

  1. 1. Targeted content - a case study on increasing online user engagement

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Saga West; Phatchana Srinin; [2021]
    Keywords : User experience; A B test; Personalization; Front-page; Business software provider; Targeted content;

    Abstract : The data generated from the user's activities and surfing online can have a significant impact when used to improve the content of web pages. The user has little time to scan the content of a web page and the motivation to save time is high. READ MORE

  2. 2. Do flagship stores affect your habits and daily routines? A case study on Swedish Match and Löfbergs about brand equity in the FMCG industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Albin Waldeck; Sofie Wiksborg; Olle Stenbäck; [2020]
    Keywords : Flagship stores; brand equity; perceived quality; brand loyalty; brand associations; brand awareness; brand experience; Swedish Match; Löfbergs; fast-moving consumer goods; Business and Economics;

    Abstract : Abstract Purpose: To examine how flagship stores might affect brand equity for brands in the fastmoving consumer goods industry. Methodology: This paper adopts a qualitative research method. READ MORE

  3. 3. Identifying Content Blocks on Web Pages using Recursive Neural Networks and DOM-tree Features

    University essay from Linköpings universitet/Interaktiva och kognitiva system

    Author : Teodor Riddarhaage; [2020]
    Keywords : machine learning; recursive neural networks; web information extraction;

    Abstract : The internet is a source of abundant information spread across different web pages. The identification and extraction of information from the internet has long been an active area of research for multiple purposes relating to both research and business intelligence. READ MORE

  4. 4. Marketing Strategy for Software as a Service Companies within the Logistics Vertical Software Niche : A multiple case study

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Ardy Daniel Kusnadi; Fredrik Einarsson; [2020]
    Keywords : Marketing strategy; SaaS; Vertical Software; Cloud Computing;

    Abstract : BackgroundUtilizing the Software as a Service (SaaS) business model is a distinct trend for marketing softwarevia the Internet. It allows software suppliers to expand their market globally and to extend theiroffering to customers by simplifying their software procurements and ownerships. READ MORE

  5. 5. Hållbarhet i arbetet : fallstudie ur ett medarbetarperspektiv

    University essay from SLU/Dept. of Forest Economics

    Author : Björn Billefält; Mikael Olsson; [2019]
    Keywords : anställd; CSR; företag; intressent; kommunikation; business; communication; employee;

    Abstract : I samhället idag så pågår en strävan mot en hållbar framtid. En framtid där samhället inte utarmar jordklotet på fler resurser än vad som skapas. Ansvaret för arbetet mot en hållbar framtid vilar hos oss alla, inte minst hos företagen i både Sverige och världen. READ MORE