Essays about: "buyers role"

Showing result 1 - 5 of 65 essays containing the words buyers role.

  1. 1. Skogsbrukets syn på jämställdheten i yrkesrollen virkesköpare

    University essay from SLU/School for Forest Management

    Author : Leo Pruth; Elin Larsson; [2023]
    Keywords : virkesköpare; jämställdhet; rekrytering;

    Abstract : Skogsbranschen har ofta ansetts ha dålig jämställdhet med en stor andel män. Trots olika arbeten för att öka jämställdheten och få in fler kvinnor, är det fortfarande en lång väg kvar innan jämställdheten är där företagen skulle vilja ha den. READ MORE

  3. 2. The E-Commerce of Tomorrow: An Experimental Study of How User-Generated Content can be integrated into a Retailer's Website for Fashion Merchandise Display

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Hannah Gustafsson; Klara Überall Jönsson; [2023]
    Keywords : User-Generated Content UGC ; Visual Merchandising; Technology Acceptance Model TAM ; Fashion E-commerce; Consumer Perceptions;

    Abstract : An increasing number of individuals are turning to User-Generated Content (UGC) to learn about various products and services. Prior customers' experiences and opinions significantly impact potential buyers' decision-making during the customer journey. READ MORE

  4. 3. Bred in Germany : The investment German Sporthorse

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Sieke Wullkopf; [2023]
    Keywords : Equestrian Industry; Investment; Decision making; Perception;

    Abstract : Background: The concept of decision-making is influenced by many parameters like perception or relationships. This is also true when it comes to horse buying and the phenomenon of foreigners buying horses bred in Germany, with tradition, quality, and the positive perception of german bred horses all over the world playing an important role. READ MORE

  5. 4. Exploring the determinants of purchasing behavior in the context of safety apparel : A study of safety marketing

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Alexandre-Nikos Pociello i Palau; [2023]
    Keywords : Safety apparel; Personal Mobility Vehicles; urban mobility; micro-mobility; helmet; marketing; consumer buying behavior; Theory of Planned Behavior;

    Abstract : The rapid growth and development of cities have brought new mobility challenges, which the emergence of micro-mobility solutions, such as Personal Mobility Vehicles, has addressed. However, the increase in the use of these vehicles has also led to a rise in the number of accidents and injuries due to the inadequate use of protective equipment. READ MORE

  6. 5. Building Trust in Mergers and Acquisitions : An Exploration of Key Factors

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Azmain Alam; Hanna Torany; [2023]
    Keywords : Mergers and acquisitions M A ; Trust; Decentralization; Centralization; Agency theory; Social Capital; Information Asymmetry; Institutional theory; Sammanslagningar och förvärv M A ; Tillit; Decentralisering; Centralisering; Agency teori; socialt kapital; informationsasymmetri; institutionell teori;

    Abstract : Mergers and acquisitions (M&A) have been widely used as a key strategy for achieving corporate growth and market expansion. However, due to their complex and challenging nature, more than 60% of M&A transactions fail to create value and capture synergies. READ MORE