Essays about: "buying e commerce"

Showing result 21 - 25 of 67 essays containing the words buying e commerce.

1. 21. RETAIL IS DETAIL : Customers’ Attraction to Physical Retail Stores Within Consumer Electronics

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Author : Tina Mohammadi; [2020]
   Keywords : Customer Experience; Customer relationship; E-commerce; Customer service; Physical stores; Retail industry; Consumer electronics; Elgiganten; CRM;

   Abstract : Most companies' desire is to create customer relationships and the working methods have changed as a result of the increased e-commerce. Because of digitalization, the retailing field has changed dramatically. Consequently, physical stores are facing competition from online companies. READ MORE

3. 22. Hellinger Distance-based Similarity Measures for Recommender Systems

   University essay from Umeå universitet/Statistik

   Author : Roma Goussakov; [2020]
   Keywords : ;

   Abstract : Recommender systems are used in online sales and e-commerce for recommending potential items/products for customers to buy based on their previous buying preferences and related behaviours. Collaborative filtering is a popular computational technique that has been used worldwide for such personalized recommendations. READ MORE

4. 23. The influence of celebrity endorsement through social media on impulsive buying in Sweden

   University essay from Högskolan i Gävle/Företagsekonomi

   Author : Halima Abedin Jitu; MD Atiqur Rahman; [2020]
   Keywords : Celebrity; Consumer behavior; Endorsement; Impulsive buying; Social media.;

   Abstract : Aim The authors seek to explore the impact of celebrity endorsement through social media on consumer behavior, specifically on impulsive buying. Methodology The quantitative research approach was adopted, and a questionnaire was administered to university students in 3 cities (Gavle, Uppsala, and Stockholm). READ MORE

5. 24. RETURN IT OR NOT? : HOW INFORMED  E-COMMERCE CUSTOMERS ARE IN RELATION TO ENVIRONMENTAL EFFECTS CAUSED BY E-PURCHASE RETURNS?

   University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

   Author : DAVID KUWA; SAJJAD AHMED; [2020]
   Keywords : E-COMMERCE; RETURNS AND RETURN POLICIES; CUSTOMER BEHAVIOUR; ENVIRONMENTAL FACTORS;

   Abstract : Abstract Date:                         2020 June 08 Level:                        Bachelor thesis in Business Administration, 15 cr Institution:                School of Business, Society and Engineering, Mälardalen University Authors:                   David Kuwa                                   Sajjad Ahmed                                  (87/01/12)                                      (88/01/03) Title:                         Return it or not?                                  How informed e-commerce customers are in relation to environmental effects caused by e-purchase returns. Tutor:                       DAVID FREUND Keywords:                E-commerce, Returns and return policies, Customer behaviour, Environmental factors Research question:                   How informed are e-commerce customers regarding negative environmental impacts of e-commerce returned goods? Aim & Purpose:        To understand the environmental effects caused by E-commerce purchase returns and research on how informed the E-commerce consumers in Sweden are on these effects in subject to their buying and returning behaviour. READ MORE

6. 25. Creating Value and Identifying Opportunities for Innovation in E-commerce on the B2B Market. : A case study of the distribution and construction industries in Sweden.

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : MATILDA NORDQUIST; OLIVIA NORLIN; [2019]
   Keywords : ;

   Abstract : Purpose - The purpose of this research is to examine the effect of e-commerce in the B2B market. Focus has been on how customer values and the front end of innovation are affected from a distribution company’s and construction industry’s point of view. READ MORE