Essays about: "case studies in restaurants"

Showing result 1 - 5 of 17 essays containing the words case studies in restaurants.

  1. 1. Attracting tourists with the use of local food : Using a multiple case study to investigate the role of local food in the marketing of tourist destinations in the UK

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Anna Söderström; [2022]
    Keywords : local food; culinary tourism; uk; destination marketing; food and drink; British food; dmc; dmo; lokal mat; matturism; Storbritannien; destinationsmarknadsföring; mat och dryck; brittisk mat;

    Abstract : Tourism is one of the largest sectors in the world, contributing to one in ten jobs globally and 10% of the global GDP. However, the climate is facing many challenges and the tourism sector must become more sustainable. READ MORE

  3. 2. Restaurant experience: Lighting and Atmosphere

    University essay from KTH/Ljusdesign

    Author : Avani Arvindkumar Shah; [2022]
    Keywords : Atmosphere; Perception; Hospitality design; Restaurant lighting; Dining experience;

    Abstract : Atmosphere is one of the critical aspects in dining spaces that influences the user choice and over all image of the space, and lighting plays an important role in creating this ‘atmosphere’. The aim of this research-design thesis is to study how lighting influences the atmosphere in family restaurants. READ MORE

  4. 3. Entry and Competition with Product Differentiation: The Case of Swedish Concentrated Markets

    University essay from Göteborgs universitet/Graduate School

    Author : Emil Widell; Jakob Davidsson; [2020-07-10]
    Keywords : ;

    Abstract : Empirical investigations into competitive behaviour on different markets is important since it does not exist one single theoretical model of competition. This thesis empirically investigates the competitiveness in a number of Swedish concentrated markets by leveraging the relationship between market entry and market size using the adjusted entry threshold framework developed by Schaumans and Verboven (2015). READ MORE

  5. 4. Restaurant industry's response to Covid-19

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nikoleta Mircheva; Barbara Plompen; Milan Wynants; [2020]
    Keywords : Strategic Brand Management; Restaurant Industry; Brand Trust; Brand Reputation; Customer Relationship; CSR; Covid-19 Pandemic; International Dimensions; Business and Economics;

    Abstract : Purpose – The key objective of this research is to discuss different restaurant strategies that emerged in Belgium, Bulgaria, Denmark and Sweden in response to the Covid-19 pandemic and relate the respective restaurant activities to brand trust and reputation. Therefore, the restaurant industry is analyzed with respect to the pandemic and findings are put into context by explaining the countries’ severity of lockdown. READ MORE

  6. 5. “Beyond Goods and Services": an application of the Experience Economy and Strategic Management in the Restaurant Industry : A qualitative study of restaurant professionals

    University essay from Umeå universitet/Företagsekonomi

    Author : Estelle Larrouquet; Alexia Groga-Bada; [2020]
    Keywords : ;

    Abstract : “In a world saturated with largely undifferentiated goods and services, the greatest opportunity for value creation resides in staging experiences” (Pine & Gilmore, 2011, p. ix). This observation is more than ever actual. Nowadays, organizations must face intense competition and struggle to differentiate themselves. READ MORE