Essays about: "case study for sales force motivation"

Found 2 essays containing the words case study for sales force motivation.

1. 1. Showrooming – Displayed and played. : - A case study from a brick-and-mortar perspective

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Johanna Westerlund; Mikael Westin; [2018]
   Keywords : Showrooming; Omni- and Multichannel retailing; Freeriding; Research Shopping;

   Abstract : Purpose - The purpose of this study was to deepen the understanding of how showrooming affect the exploited brick-and-mortar businesses. This was done by investigating an industry characterized by high levels of employee knowledge where the expertise of the personnel create showrooming incentives. READ MORE

3. 2. To Run the Extra Mile: A case study of a sales force reward system and its potential challenges

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi; Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

   Author : Janna Jarlman; Sophie Strömbäck; [2009]
   Keywords : sales force; reward system; motivation; challenges; sports goods industry;

   Abstract : Abstract Few areas within management control have gained as much attention as incentives and reward systems. However, in the current media discourse, the focus has been on bonuses for management. READ MORE