Essays about: "case study on retail change"

Showing result 1 - 5 of 53 essays containing the words case study on retail change.

1. 1. DIRECT-TO-COMSUMER MODEL IN THE AUTOMOTIVE INDUSTRY The impact of transition to a direct-to consumer business model by an incumbent manufacturer on its retailers: a case study of Volvo Cars

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Chandraprabha Jha; [2023-02-01]
   Keywords : direct-to-consumer; digital transformation; automotive; retailer; retail strategy; automotive retail strategy;

   Abstract : Digitalisation has enabled and shown the opportunity to car manufacturers. They are transforming themselves and a by-product of change is the transformation of their business model. Digital technologies have enabled manufacturers to connect directly with consumers. READ MORE

3. 2. Framing sustainable consumerism in the retail market : a case study of Axfood

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Antonia Wistbacka; [2023]
   Keywords : environment; communication; framing; sustainable consumerism; retail market; consumers;

   Abstract : The pressure on retail businesses to be a part of, or even lead, the transition into a more sustainable world is putting a lot of pressure on the wholesale market. The debate on whom the responsibility should fall on is divided between consumers, the government, and companies. READ MORE

4. 3. The role of marketing to avoid product returns in online shopping : how marketers help online consumers to make better purchase decisions and thus avoid product returns

   University essay from SLU/Dept. of Economics

   Author : Mohamad Saad El Deen; [2023]
   Keywords : E-commerce; high products return; digital marketing; consumer decision journey; avoid products returns;

   Abstract : The increasing alarm about global climate change and the related consequences on the planet and humankind has raised the voices to adopt sustainability within organisations and businesses. The wide spread of the internet and smart devices allowed many consumers to buy their needs through smart devices without the need to travel to physical stores. READ MORE

5. 4. Consumers’ perception of climate-smart wine packaging : a case study on Systembolaget

   University essay from SLU/Department of Molecular Sciences

   Author : Nicole Chidiac; Iris Lundquist; [2023]
   Keywords : Wine packaging; climate impact; consumer behavior; sustainability labels; ; CSR; Alpabeth Theory;

   Abstract : Environmental concerns in the wine industry are getting more attention worldwide, making it important to shift to more sustainable practices. One of the most significant CO2e emissions originates from wine glass bottles as packaging material. READ MORE

6. 5. Sustainable Effects of Technological Innovation on Business Models : A Case Study on AR in the Grocery Industry

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Raphael Bolos; Vlado Grujcic; [2023]
   Keywords : Triple Layered Business Model Canvas; Business model; Business model development; Business model Canvas; Digitalization; Grocery Industry; Augmented reality; Technological innovations; Affärsmodell i tre lager Canvas; Affärsmodell; Affärsmodellsutveckling; Affärsmodellen Canvas; Digitalisering; Livsmedelsindustrin; Förstärkt verklighet; Tekniska innovationer;

   Abstract : In the growing digitalization of the grocery industry, it is necessary for traditional grocery retailers to adapt their business models to the new digital era. Augmented reality (AR) and other digital tools have proven to have the ability to transform the grocery business, and it is crucial for traditional grocers to act in order to remain competitive. READ MORE