Essays about: "challenges and issues in service marketing"

Showing result 1 - 5 of 9 essays containing the words challenges and issues in service marketing.

  1. 1. Identifying and Addressing the Challenges of Mainstreaming the Menstrual Cup in Uganda

    University essay from Lunds universitet/Teknisk logistik

    Author : Mathilde Hagander; Sara Velin; [2017]
    Keywords : Menstrual Cup; Developing Context; Developing Countries; Uganda; Menstrual Hygiene Management; Demand; Availability; Business and Economics;

    Abstract : Menstruation is a normal body function and a sign of reproductive health. Although it is a fundamental human right for girls and women to have the ability to properly manage their menstruation, it is a long-neglected issue in low-income countries. READ MORE

  2. 2. How firms can reduce the risks with fixed price contracts

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Alexander Aniol; [2017]
    Keywords : ;

    Abstract : Firms have had difficulties in dealing with the risks that occur when providing fixed price contracts (FP) for both small – scale and large – scale projects to involved customers. This is general for the most companies surveying customers with the development for a product or service in the IT – industry. READ MORE

  3. 3. Customer Involvement in New Service Development - Organizational Implications and Challenges

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Daniel Andersson; Pontus Hjertqvist; [2015]
    Keywords : New service development; customer involvement; technology-based services; organizational challenges.;

    Abstract : Course/Level: Master thesis, Strategic Marketing Management Authors: Daniel Andersson, Pontus Hjertqvist Thesis advisor: Jukka Hohenthal Title: Customer Involvement in New Service Development: Organizational Implications and Challenges Background: The nature of services is becoming technology-based, which implies that customers are becoming increasingly autonomous from the service firm. Understanding how to involve customers in the development process of such services as well as to recognize the challenges brought by customer involvement in this context should be seen as key issues for developing successful new services. READ MORE

  4. 4. The value adding role of green logistics in transport companies

    University essay from IHH, Centre of Logistics and Supply Chain Management

    Author : Ioan Simionescu; Assad Shakil; [2012]
    Keywords : ;

    Abstract : The requirement to decrease the impact of business logistics activities on the environment is constantly increasing. A number of workshops organised by the University of Hull involving academics and practitioners in supply chain management to examine the challenges of the next generation supply chains, showed that environmental issues along with cost effectiveness is always the major and most imminent concern identified. READ MORE

  5. 5. Examining Internet and E-commerce Adoption in the Music Records Business in Ghana

    University essay from Blekinge Tekniska Högskola/Sektionen för datavetenskap och kommunikation

    Author : Samuel Wiafe; [2012]
    Keywords : electronic commerce adoption; internet; music; music record business;

    Abstract : Context: Information Communication Technologies (ICT) and its related applications are increasingly penetrating all spheres of individual, organizational, and societal aspects of everyday life in the developing economies and Africa as well. The Internet is emerging as an important technology for commerce and business. READ MORE