Essays about: "characteristics of b2b market"

Showing result 1 - 5 of 17 essays containing the words characteristics of b2b market.

  1. 1. Attractiveness of Digital B2B Marketplaces for Cross-Border Internationalization : A Conjoint Analysis to Investigate User Preferences

    University essay from

    Author : Claas Uebler; Sophia Reinmund; [2023]
    Keywords : digital platform; digital marketplace; cross-border; internationalization; user preferences; B2B;

    Abstract : Background: Digital platforms include various business models and represent a large and growing part of the economy empowered by digitalization. The added value of platforms depends crucially on their user interactions, which is why adopting new users is crucial. READ MORE

  2. 2. Value Determinants in Seed Stage SaaS Valuation : Main value determinants to consider when conducting a valuation of a seed stage SaaS company

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Emil Adeli; Daniel Nylund; [2022]
    Keywords : seed stage; valuation; value determinants; start-up; angel investors; venture capital; SaaS; software as a service; value drivers; seed stage; värdering; värdedeterminanter; start-up; ängelinvesterare; venture capital; SaaS; software as a service; värdedrivare;

    Abstract : One of the single biggest challenges for start-ups is to find the necessary funding to achieve growth. Software-as-a-service (SaaS) companies are no different and rely on seed stage investments to build and develop a service in order to acquire paying customers. READ MORE

  3. 3. Managing Profit and Growth

    University essay from Lunds universitet/Innovationsteknik

    Author : Gustav Geier; [2021]
    Keywords : Software as a Service SaaS ; profit-maximization; revenue growth; trade-offs; SaaS metrics; technology; Technology and Engineering;

    Abstract : Few business models are as hyped right now as the Software as a Service (SaaS) model. But how sustainable is it? In the last decade, SaaS has reshaped the software industry and has become a leading delivery model of B2B enterprise software. READ MORE

  4. 4. Collecting and Integrating Customer Feedback: A Case Study of SaaS Companies Working B2B

    University essay from Lunds universitet/Produktionsekonomi

    Author : Oscar Ahlgren; Johanna Dalentoft; [2020]
    Keywords : Software-as-a-Service; SaaS; customer feedback collection; B2B; user input; Technology and Engineering;

    Abstract : Even though companies are aiming for an agile way of working, and by that mainly focusing on providing value to their customers, it is challenging to get accurate customer data. Software companies are struggling in effectively and efficiently integrating customer feedback in their development processes. READ MORE

  5. 5. Data-drivenness: (big) data and data-driven enterprises - A multiple case study on B2B companies within the telecommunication sector

    University essay from Göteborgs universitet/Graduate School

    Author : Giulia Di Mascio; [2019-07-08]
    Keywords : digitalization; big data; big data analytics; data-drivenness; data-driven enterprise; datadriven company; organizational change;

    Abstract : In the digitalization era where increasingly larger amount of data is created every day, companies have a great opportunity at their disposal: data-drivenness. It essentially implies that enterprises can exploit big data through Big Data Analytics (BDA) in order to gather relevant insights for their decisions. READ MORE