Essays about: "characteristics of ikea"
Showing result 1 - 5 of 22 essays containing the words characteristics of ikea.
-
1. A self-service design concept for last mile delivery: The solution for retail stores in urban environments
University essay from Lunds universitet/FörpackningslogistikAbstract : The world is constantly changing, and business strategies are changing with it. Companies are offering new delivery options and technologies for customers globally when doing purchases. IKEA, a global furniture retailer, is expanding their touchpoints by opening retail stores in city centre locations in order to become more accessible. READ MORE
-
2. Social Media Marketing Strategies and Consumer Engagement during the COVID-19 Pandemic : An exploratory study of IKEA, including a multiple-case comparison between the UK, Australia and Sweden.
University essay from Jönköping University/IHH, Redovisning, Marknadsföring, SCM, Informatik och RättsvetenskapAbstract : ABSTRACT Background: The marketing efforts made by firms have been forced to change dramatically during the past year as a consequence of the COVID-19 pandemic. Online communication and social media platforms have seen a boom in users and firms have been forced to switch both their sales and marketing efforts to the online world. READ MORE
-
3. Supply Chain Transparency- Benefits & Transformational Barriers
University essay from Lunds universitet/Teknisk logistikAbstract : Background Transparency of a supply chain is the extent to which all its stakeholders have a shared understanding of, and access to, the product-related information that they request, without loss, noise, delay, and distortion. Having access to accurate and timely information is a challenging issue in global supply chains. READ MORE
-
4. Optimization of Production Scheduling at IKEA Industry Hultsfred
University essay from Linköpings universitet/Kommunikations- och transportsystem; Linköpings universitet/Tekniska högskolanAbstract : IKEA Industry has factories in several locations where one location is in Hultsfred, Småland. IKEA Industry Hultsfred produces IKEA:s wardrobe collection PAX. In 2018, 2.8 million wardrobes were manufactured in Hultsfred. READ MORE
-
5. Creative Concept or Watered-down Version?
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : The purpose of this to study is to identify factors that influence how a concept store format contributes to a format portfolio, which will be done by exploring the concept store format from three perspectives; customers, manager, and industry experts. Philosophies of epistemology and ontology were considered, where the social constructionism stance was employed. READ MORE