Essays about: "characteristics of multinational company -vanesa"
Showing result 16 - 20 of 27 essays containing the words characteristics of multinational company -vanesa.
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16. Identifying the Capability Gaps in a Multinational Corporation - A Comparative Case Study of the Global Purchasing Departments of Volvo Cars Corporation in Sweden and China
University essay from Göteborgs universitet/Graduate SchoolAbstract : In today’s competitive global economy, one of the most encountered strategies in a multinational company is to take advantage of capabilities residing across different locations. It is widely recognized that a company’s ability to successfully leverage such capabilities can be a significant source of long-standing competitive advantage. READ MORE
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17. Pure Business for a better World?
University essay from Lunds universitet/LUMID International Master programme in applied International Development and ManagementAbstract : The pressure on businesses to “give something back to society” has increased considerably in the last decades and concepts like Corporate Social Responsibility gained enormous populari-ty. While for many years companies have been distributing cash and goods to charity, attach-ing to the CSR agenda a philanthropic nuance, many companies have recently started to shift away from philanthropic giving towards a more business-like CSR policy approach. READ MORE
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18. Revenue Management in the Manufacturing Industry : a model for capacity and pricing strategies in a manufacturing multinational
University essay from Sektionen för hälsa och samhälleAbstract : Revenue management is a concept aimed to maximize capacity utilization and through that maximize revenues. It originated in the airline industry in the 70’s and due to its effectiveness quickly spread to other sectors of the service industry. READ MORE
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19. Transportation management system in China : a study case on UPS and JULC
University essay from Avdelningen för Industriell utveckling, IT och SamhällsbyggnadAbstract : Due to the fast changing environment of China’s logistics market and high participative level of foreign logistics enterprises, Chinese logistics players mostly suffer from their low service ability of Third Party Logistics. Big gaps certainly exist between domestic ones and foreign giants. READ MORE
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20. Succeeding on the Market: Building B2B Brand Image and Brand Strength to establish a valuable brand
University essay from Lunds universitet/Juridiska institutionenAbstract : In today’s society, the relative superiority of a product is not enough to guarantee its success on a marketplace. Rapid economic development rates and advancing technology has led to a more competitive global market. READ MORE