Essays about: "client intelligence"

Showing result 1 - 5 of 21 essays containing the words client intelligence.

  1. 1. From Support to Disruption : Highlighting the discrepancy between user needs, current AI offerings and research focus for professional video creators, a situated user study.

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sietse van den Nieuwenhuijzen; [2023]
    Keywords : Artificial Intelligence; Video Production; User-Centered Design; AI Ethics; Generative AI; Artificiell Intelligens; Videoproduktion; Användarcentrerad Design; AI-etik; Generativ AI;

    Abstract : Artificial intelligence (AI) has the potential to transform various industries, including the creative industry [1]. The potential disruption is facilitated by technology-driven products, with these products it is increasingly important to keep user goals, behaviour and needs at the centre during the development and designing phase. READ MORE

  3. 2. Aligning Business Intelligence initiatives with business strategies : Identifying alignment challenges and mitigators in SMEs

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Anton Börjesson; [2023]
    Keywords : Business intelligence; SMEs; IT and business alignment; IT alignment challenges; Business Intelligence; SMF; IT och affärsanpassning; Utmaningar med IT-anpassning;

    Abstract : Purpose: The purpose of this study is to enrich the literature, by increasing the understanding of how business intelligence (BI) initiatives can be aligned with the business strategy in small and medium enterprises (SMEs). Thus, prior research is insufficient in terms of BI and IT alignment research in SMEs. READ MORE

  4. 3. Graphic design, Already Intelligent? Current possibilities of generative AI applications in graphic design.

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Hampus Dehman; [2023]
    Keywords : Artificial Intelligence; Graphic Design; AI Art; Generative Artificial Intelligence; Process mapping; OpenAI; DALL-E; Chat-GPT;

    Abstract : This paper analyzes the current possible implementations and limitations of generative AI applications such as Chat-GPT, DALL-E, and Midjourney. The applications were used in a specific scenario to gauge whether it was able to effectively handle a potential request from a client, the scenario was to create a visual identity for a shoe company called WalkWise. READ MORE

  5. 4. Study of AI Service Providers in IT Consulting, Marketing, and Law

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Aren Hovsepyan; Kevin Johansson; [2023]
    Keywords : Artificial Intelligence; AI; professional service firms PSFs ; AI services; IT consulting; marketing; legal services; Gioia analysis; sector-specific analysis of AI services; automation; augmentation; intermediaries; Artificiell intelligens; AI; professionella tjänsteföretag PSFs ; AI-tjänster; IT-rådgivning; marknadsföring; juridiska tjänster; Gioia analys; sektorspecifik analys av AI-tjänster; automatisering; augmentation; mellanhänder;

    Abstract : This study employs a Gioia analysis to investigate the AI services offered within three distinct professional service sectors in Sweden: IT consulting, marketing, and legal services. Utilizing a list of companies from a prior KTH project and publicly accessible information, we applied a cross-sectoral Gioia analysis to systematically categorize, compare, and understand the types of AI services provided and how these offerings differ between sectors. READ MORE

  6. 5. Hello! How can I assist you today ? : An Analysis of GPT Technology in Supporting International Entrepreneurship

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Anaïs LALLEE; Nana MUCO; [2023]
    Keywords : GPT; ChatGPT; Artificial Intelligence Technology; Generative AI; International Entrepreneurship; International Business; Communication tool; Knowledge Leverage tool; Strategic Tool; Enhanced performance.;

    Abstract : This thesis investigates the applications and implications of Generative Pretrained Transformer (GPT) technology in international entrepreneurship. The research questions focus on how GPT can serve as a strategic tool, communication tool, and knowledge leverage tool, and how these applications influence decision-making, enhance performance, The findings from the analysis chapters highlights that GPT significantly contributes to strategic planning, market analysis, and operational management, thereby enhancing decision-making and performance. READ MORE