Essays about: "common characteristics of consumers"

Showing result 1 - 5 of 33 essays containing the words common characteristics of consumers.

  1. 1. Creation of identity value in video advertising: Performing identity myths of stigmatized groups of society

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Antonia Pumarino; [2023]
    Keywords : Identity value; identity myth; personification; discourse advertising; social tensions; cultural branding; critical discourse analysis; Social Sciences;

    Abstract : Brands have changed their approach to advertising, instead of offering products, nowadays they offer ways of living and seeing the world. To do so, they own a symbolic language which is embodied in advertising discourse. Brands aim to create more profound relationships with consumers and to concretise it, they have a variety of strategies at hand. READ MORE

  3. 2. The Production and Characteristics of an Orange Fleshed Sweet Potato Yogurt

    University essay from Lunds universitet/Livsmedelsteknik och nutrition (master)

    Author : Ariam Kunfu; [2023]
    Keywords : Sweet potato; fermentation; Ghana; yogurt; L. bulgaricus; S. thermophilus; food technology and nutrition; Agriculture and Food Sciences;

    Abstract : Yogurt is an ancient food, used for a better preservation of milk. Milk gets fermented by Streptococcus thermophilicus and Lactobacillus bulgaricus (lactic acid bacteria, LAB) which converts the lactose present in the milk to lactic acid. These probiotics support the microbial population balance of the gastrointestinal tract. READ MORE

  4. 3. Starting-Up Alternative Food Systems. Understanding the potential of value-based supply chain startups to localize the food system in Germany through a Multi- Level Perspective

    University essay from Lunds universitet/LUCSUS

    Author : Theresa Meyer; [2022]
    Keywords : Sustainability Sciences; Scaling-up; Niche innovation; Localization; Social Sciences;

    Abstract : As the global food system fails to cope with its social and environmental depletion, Alternative Food Systems (AFSs) have emerged. While previous studies have focused on localization efforts through consumer and producer food initiatives, emerging start-ups which act as mediators between the farmers and consumers have been neglected. READ MORE

  5. 4. A sensory evaluation of swidden rye (Secale cereale) – how the taste of history and geographical location can play part in a sustainable food production

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Amanda Jonsson; [2022]
    Keywords : Sustainable Development; Sensory science; Landrace; Terroir; Food system; Consumer science;

    Abstract : Due to their resilience, durability, and broad genetic variations, increasing the production and consumption of landrace cereals has been highlighted as a solution to handle increasing environmental variability resulting from climate change. However, the consumption of landrace cereals remains low due to limited production and purchase availability for consumers. READ MORE

  6. 5. En blomstrande odling : växtföljdens betydelse för frilandsodlade snittblommor i Sverige.

    University essay from SLU/Dept. of Biosystems and Technology (from 130101)

    Author : jenny Rastamo; [2022]
    Keywords : snittblommor; växtföljd; friland; annueller; blomsterodling; jordhälsa; växtskydd;

    Abstract : Marknaden för snittblommor har ökat markant det senaste decenniet och en stor del importeras via Holland från utvecklingsländer, som Kenya, Ecuador och Colombia Arbetsvillkoren på de här blomsterodlingarna är ofta dåliga med låga löner och tvivelaktig arbetsmiljö. Som motreaktion startade Slow flower-rörelsen i USA för knappt 10 år sedan för att lyfta inhemsk snittblomsproduktion och koppla samman blomsterodlare med konsumenter. READ MORE