Essays about: "communication"

Showing result 1 - 5 of 7489 essays containing the word communication.

  1. 1. Making sustainability a part of the event - A study on how sustainable marketing communication is applied in the event industry

    University essay from Göteborgs universitet/Graduate School

    Author : Emma Jansson; Udani Pettersson; [2020-07-02]
    Keywords : Sustainable Marketing Communication; Consumer Engagement; Event; Digital Media Channels;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  2. 2. Why is it so hard to implement sustainability strategies into an organization? A case study of KappAhl’s sustainability strategy implementation

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Alice Aroneng; Jenny Trolläng; [2020-07-01]
    Keywords : Sustainability; Strategy implementation; Implementation barriers; Fashion industry;

    Abstract : Background and Problem: The whole value chain, from production to consumption and recycling, ispart of the sustainability challenges in the textile industry. The concept of sustainability is complex andintegrating it into the internal process of the organization is vital to reach success within sustainabilityand accomplish the SDGs by 2030. READ MORE

  3. 3. The usage of internal communication to engage and motivate employees towards a company’s sustainability goal - A case study of Perrigo Nordic’s internal communication regarding their ‘No-plastic transport packaging’ goal

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Caroline Ekblad; Linnéa Ljungvall; [2020-07-01]
    Keywords : internal communication; employee engagement; sustainability and sustainability goals;

    Abstract : Background: Due to the increased awareness by society concerning sustainability and theSustainable Development Goals set for 2030, companies are faced with higher demands on theirsustainability commitments. In order for a company to implement and reach its sustainability goals,the management needs to provide employees with information and create a common understanding. READ MORE

  4. 4. Venture Capital during an economic downturn How VC firms operate during the covid-19 crisis

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Tom Carlson; Johannes Henriksson; [2020-07-01]
    Keywords : Venture Capital; VC firm; covid-19; startup; investment strategies; screening; portfolio companies; financial crisis; dot-com bubble;

    Abstract : This study aims to investigate how Venture Capital firms are influenced by the economiceffects caused by the covid-19 pandemic, particularly how the screening and investingprocesses, as well as the management of the portfolio companies are affected. A qualitativeresearch methodology was applied where semi-structured interviews were conducted withVenture Capital firms situated in Sweden. READ MORE

  5. 5. What happens in expatriation, stays in expatriation - A study of how absorptive capacity enables organizational learning from repatriate knowledge

    University essay from Göteborgs universitet/Graduate School

    Author : Ebba Idsäter; Natalie Sjölander; [2020-06-29]
    Keywords : Repatriation; Absorptive capacity; Organizational learning; Repatriate knowledge management; International assignments;

    Abstract : MSc in International Business and Trade.... READ MORE