Essays about: "competition of existing firms"

Showing result 1 - 5 of 36 essays containing the words competition of existing firms.

  1. 1. Capturing customer value with product service systems. : A case study at Xylem Inc.

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : HILDA HULTENBERGER; [2019]
    Keywords : Product service systems PSS ; Servitization; Customer value.; Produkt- och tjänstesystem; Tjänstefiering; Kundvärde.;

    Abstract : Competition among original equipment manufacturers are increasing and firms are looking for new ways to compete without dumping the prices. A growing approach is to move from selling traditional products into solutions with a combination of product and services by offering product service systems (PSS). READ MORE

  2. 2. Investigating the Driving Forces Behind the Decision to Install Solar Power Systems as a Part of CSR : A Qualitative Study on Swedish Firms

    University essay from KTH/Skolan för industriell teknik och management (ITM); KTH/Skolan för industriell teknik och management (ITM)

    Author : Johanna Eriksson; Anna Pálsdóttir; [2019]
    Keywords : CSR; Sustainability; Solar Power Systems; CSR; Hållbarhet; Solcellssystem;

    Abstract : The urgency for firms to acknowledge and correct for their carbon footprint is increasing in scale and importance. A key to long run firm survival lies in whether companies take their Corporate Social Responsibility (CSR) seriously. READ MORE

  3. 3. Challenging coopetitive branding alliances : a study on how coopetitive branding affects consumers’ brand image

    University essay from Högskolan Kristianstad/Avdelningen för ekonomi; Högskolan Kristianstad/Avdelningen för ekonomi

    Author : Oskar Gudmundsson; Joel Leteus; [2018]
    Keywords : Coopetition; Co-branding; Coopetitive Branding; Strategic Alliances; Consumer Based Brand Equity CBBE ; Brand Image;

    Abstract : The increased competitive intensity in several global markets has encouraged firms which traditionally compete, to also collaborate with each other, that is coopetitive branding alliances. Coopetitive branding has, to the best of our knowledge, not been researched from a consumer perspective. READ MORE

  4. 4. Digital Capabilities of Internet based Consultancy Startups

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Jinto Lal Das; [2018]
    Keywords : Digital Technology; Digital Business; Internet Startups; Digital Strategy; Digital Capability; Value Creation.;

    Abstract : Advanced information and communication technologies, social media, Internet, etc. have tremendously impact on flourishing Internet based Startup around the world. Although some Internet Startups e.g. READ MORE

  5. 5. Challenge accepted : A qualitative study on how small firms can manage human resources when growing

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Emma Ekström; Evelina Pallin; [2018]
    Keywords : human capital; absorptive capacity; dynamic capabilities; business growth; small firms;

    Abstract : Business growth has been a widely interesting topic among researchers throughout the years. Most research has emphasised growth as an outcome that considers different measures to growth, whereas the outcome of growth that reflects upon managing challenges when growing and growth as a process that refers to how firms adapt internally whilst growing have been much more neglected. READ MORE