Essays about: "competitive intelligence"

Showing result 16 - 20 of 72 essays containing the words competitive intelligence.

  1. 16. AI - an Untapped Opportunity for Innovation Developing a Screening Tool for AI and Innovation

    University essay from KTH/Integrerad produktutveckling; KTH/Integrerad produktutveckling

    Author : Stefanos Aktas; Thomas Wennhall; [2018]
    Keywords : ;

    Abstract : It is known that innovation enables companies to penetrate new markets and achieve higher margins and that technology can contribute to achieving a competitive ad-vantage and growth for organizations. A technology that has as of recently grown to become relevant for organizations is Artificial Intelligence (AI). READ MORE

  2. 17. Technologies Enhancing the Customer Experience in Apparel Retail – A Future Study

    University essay from KTH/Produktinnovationsteknik; KTH/Produktinnovationsteknik

    Author : Sander De Vries; Christoffer Thörnvall; [2018]
    Keywords : Digitalization; machine learning; customer journey; future retail; Internet of Things; digital transformation; retail; big data; artificial intelligence.; Digitalisering; maskininlärning; kundresan; Internet of Things; digital transformation; detaljhandeln; big data; artificiell intelligens.;

    Abstract : I en värld driven av kontinuerliga framsteg inom teknologisektorn, i samband med ökad konkurrens, har detaljhandelslandskapet genomgått en förändring där kundernas förväntningar har förändrats drastiskt. Introduktionen av internet, ”smartphones” och sociala plattformar har resulterat till oöverträffade nivåer av tillgång till enkel kommunikation mellan individer, samt till geografiskt avlägsna klädbutiker som inte tidigare var möjliga att shoppa ifrån. READ MORE

  3. 18. The impact of Big Data on companies and a lack of skills as the origin of the challenges they are facing : An investigation aimed to understand the origin of the challenges companies are facing with Big Data

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan; Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Patrick Ishac; Hannah Dussoulier; [2018]
    Keywords : Big Data; Big Data Analytics; Skills; Challenges; Impact;

    Abstract : The 21st century saw the rise of internet and with it, the digitalization of our world. Today, many companies rely on technology to run their businesses and Big Data is one of the latest phenomenon that arose from technological evolution. READ MORE

  4. 19. AI-Enhanced Marketing Management – Factors Influencing Adoption in SMEs

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan; Högskolan i Jönköping/Internationella Handelshögskolan; Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Tommi Savola; Tyko Tuohimaa; Sebastian Berg; [2018]
    Keywords : Knowledge-driven MMSS; New Technology Adoption; Artificial Intelligence; Marketing Management; SMEs; Adoption Factors;

    Abstract : Recent developments and hype around artificial intelligence (AI) have arisen as result of two main factors: increase in computational power and data. Although marketing is considered as one of the main business applications within AI today, there is a lack of literature combining the disciplines. READ MORE

  5. 20. The Future of Big Data Analysis in Facility Management - A Study of Implementation areas

    University essay from Chalmers tekniska högskola/Institutionen för arkitektur och samhällsbyggnadsteknik

    Author : Malcolm Granberg; Daniel He; [2018]
    Keywords : Internet of Things IoT ; Big Data Analysis BDA ; Facilities Management FM ; Information; Data; Artificial Intelligence AI ; Machine Learning; industry 4.0; Implementation; Energy optimization; Space management; Indoor climate; Effective maintenance;

    Abstract : The Facility Management (FM) sector is known to be conservative and have for a long time been struggling with digitalizing their operations. Meanwhile, other sectors have seen it necessary to digitalize and implement different technologies such as Internet of Things (IoT) and Big Data Analysis (BDA) to support streamlining, growth and innovation that are required to stay competitive. READ MORE