Essays about: "competitive strategy of IKEA"
Showing result 1 - 5 of 20 essays containing the words competitive strategy of IKEA.
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1. Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : This thesis aims to explore how a design system can serve as a resource for digital transformation within the retail industry, by drawing from the dynamic capabilities approach and the digital maturity framework by Pinto et al. (2023). READ MORE
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2. Customer Co-creation and Dynamic Capabilities - An IKEA Case Study
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : Dynamic Capabilities of a firm bundle all the processes that enable it to sustain competitive advantage in today’s volatile markets. Study of the microfoundations of dynamic capabilities is a fairly new framework. Even so, it is a widely researched one. READ MORE
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3. ‘Data over intuition’ – How big data analytics revolutionises the strategic decision-making processes in enterprises
University essay from Jönköping University/IHH, FöretagsekonomiAbstract : Background: Digital technologies are increasingly transforming traditional businesses, and their pervasive impact is leading to a radical restructuring of entire industries. While the significance of generating competitive advantages for businesses utilizing big data analytics is recognized, there is still a lack of consensus of big data analytics influencing strategic decision-making in organisations. READ MORE
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4. Understanding the Management Control System Used by Hybrid Companies : A Case Study of IKEA and MIO.
University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakultetenAbstract : Due to the globalization, companies have to review their strategy permanently. In the same way, they need to choose the right management control system which will be in line with their strategy. Recent research has been made and it was highlighted that new strategies have been created to face up to the globalization and stay competitive. READ MORE
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5. Cost-based model for international logistics : case-study with IKEA Industry’s supply chain in Russia
University essay from SLU/Dept. of Forest ProductsAbstract : The global market is constantly changing, which implies that successful companies incessantly need to respond to new conditions of how they operate. One strong trend changing the structure of the market is globalization, making the business arena wider with intensified investments and trade across borders. READ MORE