Essays about: "conclusion about Customer satisfaction"

Showing result 21 - 25 of 35 essays containing the words conclusion about Customer satisfaction.

  1. 21. Airline Brands on Twitter: Discovering What Consumers Value to Create a Stronger Social CRM Strategy

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Emily Widen; Jane Macfarlane-Grieve; [2015]
    Keywords : Business and Economics;

    Abstract : Abstract Title: Airline Brands on Twitter: Discovering What Consumers Value to Create a Stronger Social CRM Strategy Date of the Seminar: June 2nd, 2015 Course: BUSN39. Degree project in global marketing Authors: Jane Macfarlane-Grieve Emily Widen Advisors: Christian Koch, PhD Keywords: Social Customer Relationship Management, Communication, Twitter, Airline, Customer Satisfaction Thesis purpose: The objective of this research paper is to gain a clear understanding of consumer attitudes and expectations whilst engaging in conversation with airline brands on the social media platform Twitter. READ MORE

  2. 22. Do the Customers Matter in Mergers and Acquisitions?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Zuher Kiswani; Mohamad Alam Omarsyah; [2015]
    Keywords : Merger and Acquisition; Customer; Financial Performance; Customer Reactions; Ordinary Least Square; Case Survey study; marketing.; Business and Economics;

    Abstract : Purpose: The purpose of this study is to examine the relationship between post merger financial performance and customer reactions on M&As, as well as how the issues of strategic relationships, integration, marketing, and human resources influence these customer reactions. Method: One of the main reasons why M&A research lacks so much of customer reactions is that the methodological mainstream of M&A research in finance, economics, and strategy areas consist of quantitative surveys based on existing stock market and accounting data, which do not include more detailed customer, employee, and process data. READ MORE

  3. 23. "What kinds of rhetorical strategies promote and impede value co-creation experience in the online collaborative innovative communities?" : Case study: Salesforce.com

    University essay from Handelshögskolan; Avdelningen för företagsekonomi

    Author : Natallia Patapchuk; [2013]
    Keywords : Rhetorical Strategies; Value Co-creation; Online Collaborative Innovative Communities; Crowdsourcing;

    Abstract : Introduction: The Internet facilitates the innovation between external stakeholders and companies. For this purpose, companies have constructed online platforms, which help to form collaborative communities. READ MORE

  4. 24. Technological implementation and online banking have increased customer service, satisfaction but reduced costs in the Banking sector of Bangladesh

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Abu Noman Sohel Rana; [2013]
    Keywords : Online banking; customer service;

    Abstract : The study has discussed a broad issue regarding technology driven banking. In addition, it has focused whether technology driven banking have increased customer service, satisfaction and reduced costs. Actually, Bangladesh is a third world developing country, fighting to improve their economy. Banking sector is not completely modern. READ MORE

  5. 25. Customer Retention Strategies of Compressed Natural Gas (CNG) in a Developing Country (Pakistan)

    University essay from Institutionen för marknadsföring (MF)

    Author : Muhammad Naveed-ur-Rehman; [2013]
    Keywords : Customer Satisfaction; Customer Loyalty; Customer Retention;

    Abstract : Background: Statistics say that Pakistan is the third largest user of compressed natural gas, its increased demand has encouraged investment in this sector. Number of stations has doubled in less than four years, this has increased the ratio of competition and low amounts of profit. READ MORE