Essays about: "conclusion of corporate strategy process"
Showing result 1 - 5 of 35 essays containing the words conclusion of corporate strategy process.
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1. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE
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2. Female Leaders’ Role in Corporate Sustainability Strategy Processes
University essay fromAbstract : Abstract Background: With the heightening pressure of climate change, the public as well as the corporate world calls for leaders that can drive sustainable development, hence tackling the challenges to come. Companies are facing growing pressure from both internal and external stakeholders to adopt sustainable practices. READ MORE
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3. How companies bridge the gap between the formulation the implementation of sustainability strategies?
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: When shifting the company’s strategies to develop more sustainability conscious strategies, it can be challenging to effectively implement them if they are unaware of the level of complexity of the problem. Researchers have evidenced the lack of research regarding sustainability strategies’ implementation in practice. READ MORE
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4. “You will not be successful if you tell a Brazilian: now you will need to become a German” A case study of to what extent a company’s corporate culture implementation strategies can assist in the integration process of a recently acquired company
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : When integrating a cross-border acquisition many features of the acquiring company will commonly be implemented into the acquired company, one being corporate culture. Historically it has been shown that differing organisational cultures could be detrimental to the success of the acquisition. READ MORE
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5. Integration of Hydrogen Production via Water Electrolysis at a CHP Plant : A feasibility study
University essay from Luleå tekniska universitet/Institutionen för teknikvetenskap och matematikAbstract : Hydrogen gas (H2), that is not produced from fossil oil or natural gas, is expected to become a cornerstone in the energy transition strategy in Europe. The recent years, technological and economic advances in the electrolyzer area, along with political and corporate support, have put H2 at the forefront of many countries’ climate change agenda. READ MORE
