Essays about: "constructs of destination image"

Found 1 essay containing the words constructs of destination image.

  1. 1. Destination Image Perceived by Different Stakeholders: A Case of Fortress of Suomenlinna

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Lian Chen; [2012]
    Keywords : destination image; different stakeholders; constructs of destination image; congruence; Social Sciences;

    Abstract : Destination image is a concept that can be interpreted in different ways. Image sender and receiver may perceive different images due to diverse information sources, purposes, goals and so on. This thesis is going to explore the destination image held by different stakeholders. READ MORE