Essays about: "consumer behavior airline"

Found 4 essays containing the words consumer behavior airline.

1. 1. Purchase and Market in the Airline Industry facing an uncertain society : An exploratory research through a multimethod study

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Josefin Plantin; Lisa Wendt; [2020]
   Keywords : Pandemic; Tourism; Consumer Decision-Making; Consumer Attitudes;

   Abstract : Background: Several crises have passed and today, the world is witnessing the pandemic Covid-19. As a consequence, society is affected at large where new insights and attitudes are born. READ MORE

3. 2. Applying Revenue Management to the Last Mile Delivery Industry

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : Peter Finnman; [2018]
   Keywords : Revenue Management; Last Mile Delivery; Machine Learning; Supervised Learning; Gaussian Process; Willingness-to-pay; Decision Tree; Dynamic Pricing; Operations Research; Revenue Management Information Flow; Intäktsoptimering; Sista Milen-leverans; Informationsflöden inom Intäktshantering; Maskininlärning; Övervakat Lärande; Gaussiska Processer; Betalningsvilja; Beslutsträd; Dynamisk Prissättning; Verksamhetsforskning;

   Abstract : The understanding of what motivates a customer to pay more for a product or service has al-ways been a fundamental question in business. To the end of answering this question, revenue management is a business practice that revolves around using analytics to predict consumer behavior and willingness-to-pay. READ MORE

4. 3. The Consequences of Consumer Brand Hate - A Case Study of Anti-branding Websites in the Airline Industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lisa Scheider; Brittany Purkis; [2016]
   Keywords : Brand Hate; Anti-branding; Airline Industry; Consumer Brand Relationship CBR ; Consumer Complaint Behavior; Brand Avoidance; Consumer Dissatisfaction; Customer Service Quality.; Business and Economics;

   Abstract : Title: The Consequences of Consumer Brand Hate: A Case Study of Anti-branding Websites in the Airline Industry Seminar Date: May 30, 2016 Course: BUSN39 - Degree Project in Global Marketing Authors: Brittany Purkis, Lisa Scheider Advisor: Annette Cerne Keywords: Brand Hate, Anti-branding, Airline Industry, Consumer Brand Relationship (CBR), Consumer Complaint Behavior, Brand Avoidance, Consumer Dissatisfaction, Customer Service Quality. Purpose: The purpose of the study is to draw further understanding and investigate the hate relationship between a particular company and consumers and to develop theory in this area of study that has grown in relevance. READ MORE

5. 4. Eco-friendly Flights? : A Consumer's Perspective

   University essay from IHH, Företagsekonomi

   Author : Corina Budianschi; Farrah Blair Ekeroth; Marija Milanova; [2012]
   Keywords : eco-tourism; consumer behaviour; climate change; airline industry; environmental responsibility;

   Abstract : Background:              The environmental impacts of tourism have recently become a high-profile topic due to the increasing amount of attention devoted to issues such as climate change. The harmful effects of aviation, in particular, have led airline companies to adopt proactive sustainability agendas. READ MORE