Essays about: "consumer communication"

Showing result 1 - 5 of 552 essays containing the words consumer communication.

1. 1. Mortgage Information and Consumer Understanding : A Study of Swedish Banks

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : Gustav Andersson; Ludvig Borges Månsson; [2024]
   Keywords : Mortgage; communication; banks; financial sustainability; consumer behavior; CSR;

   Abstract : The purpose of this essay was to examine and see how communication betweenbank and customer in the Swedish mortgage market is processed. Several theoriesthat have been used in this study highlight how consumers think when they makefinancial decisions. READ MORE

3. 2. The language of risk: A quantitative study on the effects of presentation format in risk communication

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Andreas Lidin; Daniel Mira; [2024]
   Keywords : Risk Communication; Numeracy; Presentation Format; Natural Frequencies;

   Abstract : Consumers are faced with everyday decisions requiring understanding and interpretation of risks and probabilities. One area where the importance of good risk communication is particularly salient is in modern healthcare where shared medical decision making is a central feature. READ MORE

4. 3. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Fahad Ayub; Buddika Mantilake; [2024]
   Keywords : Purchase Intentions; Consumer Durables; Trust; Loyalty; Price Value; Sri Lanka; Pakistan;

   Abstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE

5. 4. Comparative Analysis of In-Body to Out-Body Wireless CommunicationModules: Test Design and PerformanceEvaluation

   University essay from Högskolan i Halmstad/Akademin för informationsteknologi

   Author : Remya Sree Rema Bhai; Sisymol Stellus; [2024]
   Keywords : In-Body to Off-Body Communication; prototype; test-design; test protocol; medical device; wireless communication.;

   Abstract : Wireless communication for biomedical equipment is rapidly improving with the invention of new technologies. Due to the absence of cables, wireless technology is a growing area of interest for biomedical applications. As technology advances, many gadgets are becoming smaller and more portable. READ MORE

6. 5. Supply Chain Transparency in the Scandinavian Automotive Industry

   University essay from Göteborgs universitet/Graduate School

   Author : Ali Alipourfallahpasand; Erik Örjas; [2023-07-19]
   Keywords : Supply Chain Management; complexity; transparency; information flow; collaboration; stakeholders; technological advancements; sustainability; procurement;

   Abstract : The automotive industry can be characterized as a highly competitive and dynamic landscape, where effective supply chain management practices are crucial for meeting consumer demands and ensuring sustainable operations. Transparency across the supply chain is vital for building trust and collaboration among supply chain stakeholders. READ MORE