Essays about: "consumer electronic"

Showing result 1 - 5 of 94 essays containing the words consumer electronic.

  1. 1. Payment methods influencing purchase behavior in the clothing e-commerce : A study of millennials in Jönköping, Sweden

    University essay from Jönköping University/IHH, Marketing and Logistics; Jönköping University/IHH, Marketing and Logistics; Jönköping University/IHH, Marketing and Logistics

    Author : Sueun Jeon; Hulia Khoja; Husam Stita; [2020]
    Keywords : Purchase intention; Consumer behavior; Payment method; Fashion e-commerce; Millennials;

    Abstract : Background: Electronic commerce has recently been seen as a very auspicious service of technology witnessed in the last decade. Several types of e-commerce initiatives include very modernized and upgraded facilities such as smart cards, online retailing, and remote payments that help make the payment process faster and more consistent. READ MORE

  2. 2. Exploring Voice-Controlled System : Services and Consumer Preferences towards future usage within the Food Industry

    University essay from Jönköping University/IHH, Företagsekonomi; Jönköping University/IHH, Företagsekonomi

    Author : Parflo Jennifer; Georgi Sofroniev; [2020]
    Keywords : ;

    Abstract : As voice assistants and voice-controlled devices continue to gain traction, companies worldwide are exploring the potentials that voice-controlled systems can offer - an ability to connect with users, drive customer attraction, gain market share, and build valuable relationships with market segments. Voice systems shift the interactions from human-based interaction or manually input to a process bound to electronic devices and channels. READ MORE

  3. 3. The dependence on staying updated : a social practice approach to consumption of personal electronics

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Malin Axelsson; [2020]
    Keywords : practice theory; electronics; consumption;

    Abstract : The Swedes are consuming personal electronics like never before, despite knowledge of environmental and social issues that comes with production, use and waste management of these products. The aim of this study is therefore to develop a deeper understanding of the practice of consuming electronics and its sustainability aspects. READ MORE

  4. 4. eWOM COMPONENTS AND CONSUMER PURCHASE INTENTION : A Case Study of Millennials from Pakistan

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Zakaria Mohseni; Farouk Tutu Madara; [2020]
    Keywords : electronic Word-of-Mouth eWOM ; Purchase Intention; Channels; Valence; Length; Online Review; SNS;

    Abstract : Recent technological developments have changed the lifestyle of people around the world. The business sector is not an exception, and companies frequently adjust to such changes by investing in their online presence. READ MORE

  5. 5. Managerial response to eWOM posted by consumers from different cultures : A case study of the hotel industry in northern Sweden

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle; Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Marcus Belfrage; Lovisa Palo; [2020]
    Keywords : eWOM; culture; individualistic; collectivistic; hotel; managers; consumers; response; comments; reviews; positive; negative;

    Abstract : Word of Mouth (WOM) is an ancient concept that has been around since the uprising of markets. However, due to the increased internet usage a new form of WOM has emerged called Electronic Word of Mouth (eWOM). The concept of eWOM takes form when consumers communicate with each other or a company online. READ MORE