Essays about: "consumer electronic"

Showing result 16 - 20 of 124 essays containing the words consumer electronic.

  1. 16. To what extent do online reviews affect purchase intentions towards high involvement products? : A quantitative study exploring the differences between Generation Z and Millennial consumers.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Thi Mai Anh Vu; Simon Zeremichael; Sandra Wåhlberg; [2022]
    Keywords : Electronic Word of Mouth; Word of Mouth; Purchase Intentions; Consumer; Millennials; Generation Z; Online Reviews;

    Abstract : The aim of this degree project is to gain a deeper understanding of how online reviews affect consumers' purchase intentions when purchasing high-involvement products. Exploring the differences of effect between two separate generations of consumers, Generation Z and Millennials. READ MORE

  2. 17. Penetration testing wireless keyboards : Are your devices vulnerable?

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Niklas Tomsic; [2022]
    Keywords : Wireless keyboards; penetration testing; radio frequency analysis; Crazyradio; MouseJack; Enhanced ShockBurst; Trådlösa tangentbord; penetrationstest; radiofrekvensanalys; Crazyradio; MouseJack; Enhanced ShockBurst;

    Abstract : With an ever-increasing amount of cyberespionage and cybercrime, any potential attack vector into a computer system is worthy of investigation. One such vector could be through the wireless keyboard the user themselves use and trust. READ MORE

  3. 18. Clarity in custom computer assembly : The design of a user-friendly small form factor computer chassis

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Niklas Bagge; [2021]
    Keywords : Industrial design engineering; Product design; User experience; Computer building; Computer chassis; Extrusion; Assembly experience;

    Abstract : Building a computer is a difficult task which is why many choose to purchase a laptop or a pre-built stationary computer. However, some users choose to build a computer, allowing them to customize it to fit their needs. As technology advances, our electronic devices becomes more and more compact. READ MORE

  4. 19. Online reviews’ influence on purchase decisions within the Hotel Industry

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Martin Ström; Olivia Karlsson; [2021]
    Keywords : Consumer behavior; Consumer perception; Purchase decision; Hotel industry;

    Abstract : Research Question: How do online reviews influence purchase decisions among potential consumers within the Hotel Industry?  Purpose: The purpose of this research is to gain a deeper understanding about the impacts in which online reviews has on consumer behavior and their decisions to actively select and purchase service from different hotels. The authors are striving to find answers to whether online reviews obtaining information about positive customer experiences within the hotel industry has a noticeable impact on the decisions made by customers. READ MORE

  5. 20. Significance of eWOM in the road of customer journey : Acceptance Of Ewom Towards Cross-Cultural Boundaries.

    University essay from Umeå universitet/Företagsekonomi

    Author : Rahat Israque Fahim; Shakhawat Rafi; [2021]
    Keywords : ;

    Abstract : The digital era began a few years ago and day by day the dominance of the digital era is easily captivating all aspects of life. The business world is not out of that and for that reason, eWOM has born as a completely customer dominant platform. READ MORE