Essays about: "consumer perspective"

Showing result 1 - 5 of 660 essays containing the words consumer perspective.

  1. 1. The power of brand experience design on sustainable brand image A qualitative study investigating the brand experience design of ZYN and white snus from a consumer perspective, and further investigate sustainabilization in this context

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Jessica Johansson; Thea Iwanow; [2022-02-16]
    Keywords : ;

    Abstract : .... READ MORE

  2. 2. Understanding views on sufficient clothing consumption: Using Q methodology

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Katla Eiríksdóttir; [2022]
    Keywords : Sufficiency; consumer perceptions; clothing consumption; social practice theory; Q methodology; Social Sciences; Earth and Environmental Sciences;

    Abstract : Overconsumption of clothes is a global environmental and social problem, where 80 billion new clothing is produced each year. Efficiency measures have focused on improving resource efficiency on the production side and improving clothing care on the consumer side. However, literature shows that these measures are not enough. READ MORE

  3. 3. What Does Sustainability Mean? : A Study of Young Consumers’ Associations With, and Understanding of the Term Sustainability, Within the Fashion Industry

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Henrik Berghe; Malcolm Sanchez Adolfsson; [2022]
    Keywords : Sustainability; fashion industry; young consumers; sustainability perception; environmental sustainability; social sustainability; consumer perspective;

    Abstract : Purpose – The purpose of this study is to investigate how young consumers understand sustainability in the fashion industry: how they define it and if they consider both environmental and social sustainability. Design/methodology/approach – A qualitative method was used. READ MORE

  4. 4. Oil Shocks and the Russian Economy: Inflation Perspective

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Elena Akhmedova; [2022]
    Keywords : oil shocks; oil exporters; economic policy; Russia; time varying parameters;

    Abstract : This paper aims to assess the effect of oil shocks on the Russian econ- omy, focusing on but not limited to inflation, throughout 2000-2019, with the following main points with respect to economic policy: switching to in- flation targeting in 2014 and undergoing several iterations of the fiscal rule. The paper focuses on estimating a Bayesian time-varying parameter VAR model, additionally calculating the oil price pass through to inflation using the Phillips curve approach and modelling impulse responses to oil shocks us- ing non-Bayesian vector autoregressions. READ MORE

  5. 5. Fashionable & Sustainable? A case study exploring the markets contribution to the ethical consumption gap

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Emma Tyledal; Emelie Blennow; [2022]
    Keywords : Ethical consumerism; ethical consumption gap; consumer sovereignty; consumer responsibilization; fashion; market; Social Sciences;

    Abstract : The primary purpose of this study is to examine how the market contributes in creating the ethical consumption gap to serve the underlying structures in which predicates and benefits from the gap. Consequently, the research seeks to add to current theoretical understanding in the field. READ MORE