Essays about: "consumer product of research methodology"

Showing result 1 - 5 of 93 essays containing the words consumer product of research methodology.

  1. 1. Customer Journey in the Concept Store: An Analysis of Touchpoints and Journey Integration

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Tatev Nazaryan; Seo Hyun Chang; [2023]
    Keywords : customer experience; customer journey; customer journey touchpoints; concept store; journey integration dimensions; retail; new retail format; Social Sciences;

    Abstract : Date: May 15, 2023 Keywords: customer experience, customer journey, customer touchpoints, concept store, journey integration dimensions Project Purpose: The following study aims to enhance understanding of how customers experience different touchpoints within the concept store throughout each stage of the customer journey, as well as, explore existing and new dimensions of the customer journey integration. Theoretical Framework: The following study adopts the theory of customer journey since it helps to understand what touchpoints customers interact with throughout each stage of their journey that helps to shape their experiences. READ MORE

  2. 2. Greening the thread : A comparative study of design processes to reduce microplastic shedding in Swedish textile companies

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Stina Victorsson; Sonya Reynolds; [2023]
    Keywords : The textile industry; Sustainability; Microplastic shedding; Sustainable design processes; Triple bottom line; Circular economy; Swedish textile companies;

    Abstract : Purpose – This study aims to gain an increased understanding of how textile companies perceive opportunities and challenges in reducing microplastic shedding in the design process. Specifically, the thesis compares and analyses two distinct textile companies with diverse business approaches. READ MORE

  3. 3. Global Supply Chain Optimisation by Using Sensing Solutions

    University essay from Lunds universitet/Produktionsekonomi

    Author : Ahmad Belbisi; Amjad Belbisi; [2023]
    Keywords : Supply Chain Disruptions; Supply Chain Resilience; Supply Chain Visibility; Supply Chain Transparency; Real-Time Visibility; Internet of Things; Industry 4.0; Technology and Engineering;

    Abstract : Problemformulering: Internationalisering, högre volatilitet på efterfrågan och snabbare försörjningskedjor är faktorer som gör den globala kedjan mer komplex. Därför strävar organisationer efter en bättre bild av deras försörjningskedja realtidsprestanda. READ MORE

  4. 4. The Reverse Supply Chains of the Fast-Moving Consumer Goods : The Impacts of Product Returns on Reverse Supply Chains in Sweden

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : M. Hassan Dachan; Shengyun Sherif; [2023]
    Keywords : Supply chain management; supply chain disturbance; product returns; reverse logistics; business-to-business; fast moving consumer goods.;

    Abstract : The unceasing ambition of companies to enhance their profitability, capture novel markets, and address the diverse and evolving needs of customers has led to an irrational surge in production and the exploitative depletion of natural resources. This unwarranted increase in production has, in turn, been accompanied by a rise in product returns by consumers, which, upon reverting to their original sources through the supply chain, has compounded the complexities of the supply chains and precipitated new pressures and burdens on the companies and their supply chains, necessitating their adept management. READ MORE

  5. 5. Agile management-based approach to support Sustainable Product Development

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Suleyman Suleymanov; [2023]
    Keywords : Sustainable Product Development; Modularization; Circular Product Design; Agile Methodology; Agile Product Development; Innovation for Sustainability.; Hållbar produktutveckling; Modularisering; Cirkulär produktdesign; Agil metodik; Agil produktutveckling; Innovation för hållbarhet.;

    Abstract : Product development has always been an indispensable step in society’s transition to sustainability. The environmental consequences of resource depletion, production, distribution and disposal are proof that existing product design and development strategies are not enough to achieve sustainability. READ MORE