Essays about: "corporate reputation"

Showing result 1 - 5 of 116 essays containing the words corporate reputation.

  1. 1. Did the Stock Market Care About #MeToo? Stock Market Reactions to Sexual Harassment Allegations During the MeToo Movement: A Corporate Reputation and Firm Valuation Perspective

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Harald Blom; Erik Hallgren; [2019]
    Keywords : MeToo; Corporate Reputation; Corporate Valuation; CEO Misconduct; Event Study;

    Abstract : Gender equality is still one of the most pressing issues of our time. The struggle for gender equality and the fair treatment of women began in earnest during the suffragette movement of the late 19th and early 20th centuries. READ MORE

  2. 2. In search for the reputational investment factor

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Birger Myrberg; David Dreja; [2019]
    Keywords : Factor investing; Smart beta investing; Corporate reputation; Performance forecast; Risk-adjusted returns;

    Abstract : This paper looks at corporate reputation and its effect on future firm performance using the Reputation Quotient (RQ) produced by Harris Interactive Inc. as proxy for reputation. READ MORE

  3. 3. Case Competitions as a Tool to Build Brands and Reputation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Judith Armenteras; Iris Politiek; [2018]
    Keywords : Corporate Case Competitions; strategic brand management; case competitions; brand reputation; internal branding; employer branding.; Business and Economics;

    Abstract : Aim: We aim to broaden the view and the understanding of what a case competition is and how it can be used beyond its use as an educational method of teaching and learning. More specifically, the purpose is to explore the phenomenon of case competitions as a branding tool from a strategic brand management perspective. READ MORE

  4. 4. Decision Makers Making Bankruptcy Decisions - An empirical analysis on how CEOs and directors with past bankruptcy experience affect the likelihood of future bankruptcy in Swedish private firms

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Shuyi Wang; Xuan Chen; [2018]
    Keywords : Bankruptcy Prediction; Managerial Overconfidence; Reputation Cost; Corporate Governance;

    Abstract : We investigate the impact of CEOs' and directors' past professional bankruptcy experience on future corporate performance in the context of Swedish private sector. The bankruptcy prediction models (Altman, 1968; Ohlson, 1980) and the upper echelons theory (Hambrick & Mason, 1984) underpin this research. READ MORE

  5. 5. Building Bridges Between Organizations & Society; -A qualitative study about organizations’ engagements in social activities diversified areas in

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Björk; Nermin Hamdoun; [2017-09-13]
    Keywords : Corporate Social Responsibility CSR ; Social Activities; Diversity; Organizational Culture; Marketing; Project Management;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE