Essays about: "corporate website"

Showing result 1 - 5 of 40 essays containing the words corporate website.

1. 1. Saturated Facts - An analysis of the Corporate Political Activity of the Italian meat sector

   University essay from Lunds universitet/Internationella miljöinstitutet

   Author : Luca Franchini; [2023]
   Keywords : corporate political activity; meat sector; information and communication strategies; lobbying; shape public opinion.; Earth and Environmental Sciences;

   Abstract : The meat sector is a known contributor to pressing environmental and public health problems such as climate change and antimicrobial resistance. Despite this, efforts to encourage changes in meat consumption face multiple barriers. READ MORE

3. 2. CSR in Finnish Football

   University essay from Malmö universitet/Institutionen Idrottsvetenskap (IDV)

   Author : Ossi Vilppola; [2023]
   Keywords : Corporate social responsibility; CSR; CSR in Finnish football;

   Abstract : Corporate social responsibility (CSR) has become a prevalent topic in the world of sports. The term has only recently been introduced to the Finnish football scene, thus making it a relatively new concept to be utilized. It has been argued that football clubs in Finland have varied motivation and participation rates in terms of CSR. READ MORE

4. 3. Inclusiveness of autistic consumers in E-commerce : An exploratory study on the inclusiveness for consumers on Autism Spectrum Disorder

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Anwaar Naser; Laura Trandafir; Asterios Varsamidis; [2023]
   Keywords : Autism; ASD; niche; consumer; inclusiveness; e-commerce; website design;

   Abstract : Date:2023-05-31Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society, and Engineering, Mälardalen University Authors: Anwaar Naser, Laura Maria Trandafir and, Asterios Mastorokostas Varsamidis Title: Inclusiveness of autistic consumers in the E-commerce Supervisor: Stylianos Papaioannou Keywords: Autism, ASD, niche, consumer, inclusiveness, e-commerce, website design. Research question: How is the inclusivity of ASD consumers addressed in online shopping? Purpose: The purpose of this thesis is to analyse the online shopping experience of consumers with autism to identify opportunities for e-commerce businesses to create more inclusive websites. READ MORE

5. 4. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Araitz Claramunt Oregi; [2023]
   Keywords : LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

   Abstract : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. READ MORE

6. 5. IDENTITY & TECHNO-UTOPIANISM. A Critical Discourse Analysis of Marketing Material and their Sociotechnical Imaginaries.

   University essay from Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

   Author : Albin Åberg; [2022-02-10]
   Keywords : Discourse Analysis; Sociotechnical Imaginaries; Marketing Technology; MarTech; Critical Studies; Identity; Techno- Utopianism;

   Abstract : This research paper sets out to investigate the messaging present in a corpus of texts gathered from Acxiom’s, an American data-analysis and ‘Identity Solutions’-company, website. The paper applies a framework of Critical Discourse Analysis informed by Theo van Leeuwen’s theory of ‘legitimations’ and analyses the findings through the theoretical framework of ‘Sociotechnical Imaginaries’. READ MORE