Essays about: "country branding Brazil"

Found 2 essays containing the words country branding Brazil.

1. 1. Early career researchers and PhD students from the social sciences use of Social Networking Sites (SNS) for science communication: an affordances approach

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Alejandra Manco Vega; [2017]
   Keywords : Social Networking Sites; Brazil; Early career social sciences researchers; social sciences PhD students; science communication; scholarly communication; Affordances; ANT;

   Abstract : This research aims to understand the different practices and strategies early career researchers and PhD students from the social sciences have in Social Networking Sites (SNSs) for science communication in one particular country: Brazil. Following this purpose, the central research question is which are the motives and rationale of the researchers for using social networking sites for science communication. READ MORE

3. 2. Home Sweet Home

   University essay from Sektionen för ekonomi och teknik (SET)

   Author : Max Lejbro; Kristoffer Andersson; [2009]
   Keywords : nation branding; country of origin; coo; brazil; nation brand; competitive identity;

   Abstract : Research Question: What is it that determines if large companies in the same country and industry use their Country of Origin or not when they want to attract new customers abroad? Purpose: Our purpose with this Minor Field Study is to find out if companies within the Brazilian textile industry are using their COO and identify which factors that determine why they use it or not. By analyzing these factors, if and why they are important or not, we can develop a model with the purpose to give companies an idea of how close they are from to being able to use their COO. READ MORE