Essays about: "country image research thesis"
Showing result 16 - 20 of 54 essays containing the words country image research thesis.
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16. Consumer Perception of Brand Image: Country of Origin and Country of Ownership in Electric Vehicle Brands
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis purpose: To reveal how consumers perceive the brand image of electric vehicles (EV) in the aspects of COO and COOW. That is to expand the understanding of COO and COOW in consumer perceptions and to offer insights to the EV industry from the consumer’s perspective. READ MORE
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17. The Unknown Charm of Finnish : Exploring how Finland as a country of origin and Finnish country image effects on purchase intentions
University essay from Högskolan i Jönköping/Internationella HandelshögskolanAbstract : Today when the global competition is getting fiercer and the world can be seen as a one big market, the countries of origin and country images have a significant role when consumers are evaluating products and services. Therefore, this research will focus on Finland as a COO and on Finnish country image. READ MORE
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18. Finns det något annat än Stockholm? : bilden av landsbygden i dagstidningar
University essay from SLU/Dept. of Urban and Rural DevelopmentAbstract : Trenden de senaste åren i Sverige har varit att allt fler lokala redaktioner lägger ned sin verksamhet vilket skapar medieskuggor främst på landsbygden. Många mindre orter hamnar därför utan representation i medielandskapet vilket blir ett hot mot demokratin. READ MORE
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19. Understanding the implications of the refugee crisis by studying the changes in the Left and Green parties’ refugee policies : A content analysis of the Green and Left parties’ refugee policies from September 2015 to December 2015
University essay from Stockholms universitet/Ekonomisk-historiska institutionenAbstract : Studies of why political parties in Sweden motivated their change of statements and policies during the refugee crisis in 2015 have been limited. I argue that it is relevant to question Swe- den’s traditional image as an open and generous country towards refugees. READ MORE
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20. Selling Sex in Sweden: An Analysis of Discourses about Sex Workers and their Human Rights
University essay from Göteborgs universitet/Institutionen för socialt arbeteAbstract : Sweden was the first country in the world to criminalise the purchase of sex whilst keeping its sale legal. This approach to prostitution is highly controversial: some herald it as an effective way to tackle the oppressive, exploitative nature of prostitution, whereas others claim that it worsens working conditions and denies sex workers’ agency. READ MORE