Essays about: "cross-border operations"
Showing result 1 - 5 of 11 essays containing the words cross-border operations.
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1. Towards Sustainable Transport: A case study on modal shift for temperature-controlled goods between northern Norway and central Europe
University essay from Göteborgs universitet/Graduate SchoolAbstract : In line with the ambitious sustainability goals set by the European Union to reduce transport emissions, there is a growing interest for sustainable freight transport across Europe. Rail transportation has emerged as a preferred mode of choice for shippers and freight forwarders, given its sustainability advantage of transporting larger volumes on longer distances. READ MORE
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2. Sharing globally in a limited world : How sharecoms can internationalize by implementing M&As and/or strategic partnerships
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : During recent years the sharing economy has had an increased impact on the modern business climate, and the level of engagement among researchers has increased. The sharing economy is changing the way individuals perceive business and challenges traditional business models. READ MORE
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3. Successful actions to a sustainable future depend on the strategy : An exploratory study of MNEs Corporate Social Responsibility in the Fast Fashion Industry
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Corporate social responsibility is a well-discussed phenomenon where existing researchers within the field of MNEs have found an increased interest in the CSR topic. Existing research between the two topics is still at an early stage where the main reason is the complexity of defining the CSR concept, as well as the MNEs cross-border operations in multiple contexts. READ MORE
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4. The Role of Foreign Market Knowledge in Internationalization of B2B Born Global SMEs : A Case Study of Deep Tech Companies
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : The subject of internationalization of Born Global small and medium-sized enterprises (SMEs) that start cross-border business operations shortly after the company’s foundation has received growing scholarly attention in the last decades. Although the research of the influence of the market knowledge - information a firm has about a specific foreign market, on internationalization decisions was developing rapidly to account for the challenges of the established internationalization theories, multi-factor comprehensive analysis of the influence of all the interlinked factors of the market knowledge remains overlooked by research. READ MORE
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5. Evaluation and Improvement of an Industrial Retailer’s Level of Marketing Channel Integration : A Cross-Border Case Study from the Maintenance, Repair and Operations Sector Taking the Perspective of the Physical Store
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : This thesis aims to answer the research question of how an industrial retailer’s level of channel integration can be evaluated and improved. A conceptual model is developed and applied in a case study context of the shop channel of a large international industrial distributor of maintenance, repair and operations goods. READ MORE
