Essays about: "csr china"

Showing result 11 - 15 of 49 essays containing the words csr china.

  1. 11. The Global and the Local A qualitative study of how Swedish Multinational Corporations in China govern their work with Corporate Social Responsibility.

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Clara Hednert; [2018]
    Keywords : Corporate Social Responsibility; Multinational Corporation; culture; local; global; approaches; drivers.;

    Abstract : In this thesis it is suggested that the local context and culture has a large impact on how Corporate Social Responsibility (CSR) is perceived and worked with. Previous research shows that it is important for Multinational Corporations (MNCs) to govern their CSR with respect to the local context to be trusted and run their business in a ‘good’ (what is socially perceived as good) way. READ MORE

  2. 12. Consumer Responses to Corporate Social Responsibility (CSR) in China

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Chang Lili; Cheng Jiaqi; [2017]
    Keywords : corporate social response CSR ; perceived CSR; trust of CSR; awareness of CSR; consumer response; corporate evaluation; purchase intention;

    Abstract : With the development of multinational companies (MNCs), corporate social responsibility (CSR) has become a very important component of corporate activities. However, the commitment to CSR in China has been very low. READ MORE

  3. 13. "Branded in China": A study on brand origin effect on the Swedish smartphone market

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Isabella Wang; Victor Bao; [2017]
    Keywords : Country-of-Origin; Brand Origin; Brand Association; Product Knowledge; Brand Image;

    Abstract : Along with the economic development of China, an increasing amount of Chinese companies have expandi internationally. Many of them have entered the Swedish market, trying to establish their brands to new consumers. READ MORE

  4. 14. Corporate Social Responsibility and Culture : A study of a Swedish Multinational Corporation’s CSR strategy in terms of labour policies in East China and its relation to cultural differences

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Camilla Nilsson; Chiao Hung Tsai; [2016]
    Keywords : Corporate social responsibility CSR ; strategy; culture; adaptation; labour policies; multinational corporations MNCs ; Sweden; East China;

    Abstract : Corporate Social Responsibility (CSR) has in later years gained increased awareness and the business environment has become more international where multinational corporations (MNCs) are encountering many different national cultures. Along with this development, it has become important for MNCs to take the cultures of the foreign markets into consideration when deciding on what strategy approach to adopt towards CSR as different cultures have different expectations on corporations. READ MORE

  5. 15. Get consumers walk into the sustainability talk : an analysis of consumers' sustainability perception via business’s sustainable practice, focusing on a case study from IKEA

    University essay from Lunds universitet/LUCSUS

    Author : Xiao Yang; [2016]
    Keywords : CSR; sustainability science; sustainability awareness; sustainability value; consumer; Social Sciences;

    Abstract : As more and more companies are realizing the importance to integrate sustainability with their economic prosperity development, Triple Bottom Line functions as companies' Polaris to guide them to incorporate "People, Planet" considerations into their "Profit" seeking goal. Corporate social responsibility initiatives are adopted by many companies. READ MORE