Essays about: "cultural differences internationalization"

Showing result 1 - 5 of 52 essays containing the words cultural differences internationalization.

1. 1. Cultural awareness for competitiveness in the global market  IKEA’s Japan adventures as case study

   University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Author : Yulia Lindholm; [2022]
   Keywords : Culture; Culture awareness; Globalization; Marketing Mix; Adaptation; Standardisation; Case Study;

   Abstract : In internationalisation, entering new markets is a challenging and risky process.  There are various factors to consider when planning a strategic approach to meet the demand and preferences of customers in a foreign market. To meet this challenge, knowledge of the new market plays a major role in the outcome of internationalization. READ MORE

3. 2. HOW AYAHUASCA-CEREMONIES CHANGE PERCEPTIONS OF NATURAL VALUES IN PARTICIPANTS : THE LINKS TO NATURE AND THE ROLE OF SHAMANIC RITUALS

   University essay from Uppsala universitet/Institutionen för biologisk grundutbildning

   Author : Klaus Blomster; [2021]
   Keywords : ;

   Abstract : The South American psychedelic brew ayahuasca has seen a surge of popularity among western users in the past decade, both in the Amazon and in the Western World. This has caused interest in the field of psychiatric research, as some psychedelics have been approved in some countries for clinical trials in treating mental illnesses. READ MORE

4. 3. Multicultural project settings : Perceived challenges

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : David Tran; [2021]
   Keywords : Culture; Cultural differences; Diverse project teams; Multicultural project settings; Challenges;

   Abstract : The number of culturally diverse project teams has increased significantly over the years, as internationalization within organizations become more common. Individuals are more interconnected than ever, due to increased cultural exchange. READ MORE

5. 4. Communication across cultural barriers to internationalization between Sweden and Japan : A Case Study of HMS Networks AB

   University essay from Högskolan i Halmstad/Centrum för innovations-, entreprenörskaps- och lärandeforskning (CIEL)

   Author : Alexandra Jäderlind; Harumi Averfalk; [2021]
   Keywords : Internationalization; Cross-cultural communication; Cultural barriers; Case Study; Japan; Swedish owned company;

   Abstract : In the globalized economy, internationalization is necessary for companies to have a  competitive advantage to survive in the long term and Swedish companies are no exception. However, when Swedish companies enter Japan the cultural differences between the two countries are significant, which may create cultural barriers. READ MORE

6. 5. Culture’s influence on Emotional Intelligence among leaders in Multinational teams : A Qualitative study with a focus on Mexico and Sweden

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Linda Karlsson; Kayleigh Shepherd; [2020]
   Keywords : Emotional Intelligence; Culture; Cross-cultural management; Multinational teams; Leaders;

   Abstract : The purpose of this thesis was to analyze culture’s influence on emotional intelligence between Mexican and Swedish leaders among multinational teams. The theoretical chapter has presented relevant theories relating to the field of research. Starting with globalization and internationalization, continuing with leadership and management. READ MORE