Essays about: "customer information management in hotel"
Showing result 1 - 5 of 6 essays containing the words customer information management in hotel.
-
1. Barriers to adopting mobile access solutions in hospitality organizations.
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : This study aims to investigate factors that affect the attitudes towards mobile access control solutions among decision-making units (DMUs) in hospitality organizations in Finland to identify perceived benefits and barriers to adoption of mobile solutions. The first mobile access control solution was introduced in the early 2000s and is used successfully in, for example, public transport and in offices. READ MORE
-
2. Demand management : Preferred options from the customer’s point of view regarding the rural hotel industry
University essay from Ekonomihögskolan, ELNUAbstract : Master thesis in marketing written in spring 2012 at the LinnæusUniversity, Växjö, Sweden. Authors: Lina Bengtsson and Desirée Valler Examiner: Professor Mosad Zineldin Tutor: Professor Anders Pehrsson Title: Demand management - Preferred options from the customer’s point of view regarding the rural hotel industry Introduction: If demand and capacity is not in line, dissatisfaction can occur among the customers. READ MORE
-
3. How to create loyal visitors in hotel businesses
University essay from Sektionen för Hälsa och SamhälleAbstract : The purpose of this research paper is to provide an understanding for organizational factors effect on Customer Relationship Management (CRM) in the hotel business and then investigate CRM activities effect on loyalty among business travelers. An analysis of 163 questionnaires gathered from hotels in Sweden resulted in two main findings. READ MORE
-
4. Loyalty Card Promotional Activity in Budget Hotel
University essay from Institutionen för ekonomiAbstract : Loyalty card is one of the most commonly used promotional activities in business. Thus far, there are some research has been done on luxury hotel, but very few researches are on budget hotel. READ MORE
-
5. Empowerment, Contextual Performance & Job Satisfaction - A Case Study of the Scandic Hotels in Jönköping -
University essay from IHH, Företagsekonomi; IHH, EMM (Entrepreneurskap, Marknadsföring, Management)Abstract : Purpose: The purpose of this study was to examine the relationship between job satisfaction among hotel employees as well as the relationship between employee empowerment and contextual performance behaviours. Background: Most managers and scholars emphasize that an organization’s most important tool for gaining a competitive advantage is its people and; in order for the firm to attain success employees must be involved and active. READ MORE