Essays about: "customer jobs"
Showing result 1 - 5 of 13 essays containing the words customer jobs.
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1. Securing Successful Omni-Channel Logistics: An Investigation of Required Competencies to Adapt to the Trends and Challenges of the Retail Industry
University essay from Lunds universitet/Teknisk logistikAbstract : Omni-channel retailing, the concept of offering consumers a seamless experience by integrating physical stores and online channels, is growing within the retail industry. This transformation has forced entire organizations to rethink their logistics network and fulfillment operations, which has resulted in an endeavor to work more cross-functionally in businesses. READ MORE
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2. Marketers are Watching You : An exploration of AI in relation to marketing, existential threats, and opportunities
University essay from Jönköping UniversityAbstract : Background: As of today, it is apparent that with the ever-changing demands and needs of customers, companies are facing enormous pressure to deliver the right value, on time, in the right way, and proper manner. To realize the full potential of Artificial Intelligence (AI), a careful plan and method need to be established in the development and deployment when incorporating the technology with marketing. READ MORE
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3. Identifying & Prioritizing the Most Important Customer Jobs : A multiple case study when designing a Value Proposition
University essay from Uppsala universitet/Industriell teknikAbstract : This research studies the factors underlying the process of identifying and prioritizing customer jobs while designing value propositions. More specifically, this study fulfils the objective of conceptualizing how organizations identify and prioritize the most important customer jobs by adopting a multiple case study method. READ MORE
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4. Artificial Intelligence in Business-to-Business Sales Processes : The impact on the sales representatives and management implications
University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakultetenAbstract : Background: The sales representatives in B2B companies are experiencing several changes in their environment, which have already altered their performed activities. In order to meet the new customer needs, Artificial Intelligence (AI) provides an effective usage of the large amount of complex data that is available, defined as Big Data. READ MORE
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5. The Era of Artificial Intelligence in Swedish Banking : Exploring Customer Attitudes Towards AI as a Substitute to Brick and Mortar Offices
University essay from Högskolan i Jönköping/IHH, FöretagsekonomiAbstract : Background: The wave of Artificial Intelligence (AI) is marching on, replacing jobs and traditional services, and is predicted to be one of the biggest marketing trends in the close future. Four of the major Swedish banks have started to implement AI as a customer service channel. READ MORE