Essays about: "customer perception and service expectation"

Showing result 1 - 5 of 7 essays containing the words customer perception and service expectation.

  1. 1. ASSESSING SERVICE QUALITY AND CUSTOMER SATISFACTION USING SERVQUAL MODEL (A mixed-method study to assess service quality of ultrasound departments of private hospitals in Karachi city)

    University essay from Göteborgs universitet/Graduate School

    Author : Sakina Adnan; [2022-07-15]
    Keywords : Service quality; Service perception; Service expectation; Patient satisfaction; Ultrasonography; Sonographers;

    Abstract : Service quality and customer satisfaction are important concepts that companies need to understand to stay competitive in business and thus grow. Companies need to know how to measure these constructs from the consumer's perspective to understand their needs better and thus satisfy them. READ MORE

  3. 2. Assessing a restaurant service quality using the DINESERV model : A quantitative study on Pizza Hut

    University essay from Umeå universitet/Företagsekonomi

    Author : Habtamu Abezie; [2020]
    Keywords : DINESERV; Service quality; Customer satisfaction; Restaurant;

    Abstract : Abstract Customers are the main reason behind every companies’ survival in the market. And winning their interest has now become the concern for company owners and managers as well. However, many factors can affect the customer's satisfaction in the marketing environment. Among the determinants, service quality takes the most substantial part. READ MORE

  4. 3. The Assessment of the Customers’ Expectations and Perceptions Towards the Quality of Educational Services : the Case of Industrial Engineering and Management programme at KTH (Royal Institute of Technology)

    University essay from KTH/Industriell marknadsföring

    Author : Madeleine Kazemi; [2015]
    Keywords : Service quality; educational service; expecation; perception; gap analysis;

    Abstract : The services sector is the largest economic sector in the world. In addition, the services sector is growing relative to the rest of the economy even in the countries that are still industrialising. The services sector consists of many subsectors, e.g. READ MORE

  5. 4. Service Quality Relevance in Nigeria : Evidence from Zain Mobile

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Oladayo ODUJOBI; [2011]
    Keywords : Customer Service; SERVQUAL; service Quality;

    Abstract : Customer satisfaction is an increasing challenge for telecommunication companies. In the last few years, the mobile telecom market has witnessed a substantial growth and rapid changes globally, as well as domestically in Nigeria. Customer satisfaction is a critical issue in the success of any business system. READ MORE

  6. 5. Customer Trial of Self-Service Technology : An investigation of vending machines for non-prescription drugs

    University essay from IHH, Företagsekonomi; Internationella Handelshögskolan

    Author : Chau Nguyen Vu Bao; Diane Mpambara; [2011]
    Keywords : Customer trial; self-service technology; vending machine; consumer pre-purchase behavior;

    Abstract : Background In the context of the deregulation in the pharmaceutical industry in Sweden, many new business chances have been created. The rising numbers of players in the market started up the race for gaining market shares and attracting customers with new products and services. READ MORE