Essays about: "customer preference"

Showing result 1 - 5 of 43 essays containing the words customer preference.

  1. 1. "Cracking the GenZ Code: Unraveling the Needs, Pain Points, and Desires for an Improved Omnichannel Fashion Experience" : A qualitative study by understanding the consumer decision-making process

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Ebba Uhlin; Moa Lundberg; [2023]
    Keywords : Omnichannel; E-commerce; Physical Stores; Pain Points; Touchpoints; Customer Journey; Consumer Decision-Making Process; Retail Technologies; Generation Z;

    Abstract : In recent years there has been a remarkable distribution of the omnichannel environment, which has emerged as a significant factor in the fashion industry. Today's society is characterized by customers who possess extensive knowledge and easy access to information online, with the added convenience of constantly available e-commerce. READ MORE

  3. 2. Fuel Transition for Gas Turbines : In a Changing European Energy Landscape

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Lovisa Langerak; [2023]
    Keywords : energy technology; gas turbine; energy transition; Europe; green fuels; hydrogen; ammonia; biofuels; energiteknik; gasturbin; energiomställning; Europa; gröna bränslen; vätgas; ammoniak; biobränslen;

    Abstract : The transition to renewable energy sources is vital to mitigate global warming and achieve the climate targets set by the EU. The availability of natural gas in Europe is challenged due to the Russian invasion of Ukraine, leading to a shift towards fossil-free alternatives. READ MORE

  4. 3. Which functional and design aspects to prioritize when developing outdoor tents - To optimize customer satisfaction and four season use.

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Stina Lidén; Amanda Rosdahl; [2023]
    Keywords : Adaptable Design; Consumer; Design; Design Theory; Four Season; Functionality; Human Centered Design; Industrial Design; Material; Outdoor; Prioritizing; Product Development; Quality; Sensory Properties; Tent; Three Seasons; Well Being;

    Abstract : Optimizing customer satisfaction is vital to maintain relevance as well as being competitive on a growing market. This research is aimed to explore what aspects of design and functionality that should be prioritized when developing solo tunnel tents for four season use within a European market. READ MORE

  5. 4. Human-Like Chatbot : A quantitative study of the emotional response toward human-to-machine interaction

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Anastasiia Jönsson; Clara Nordberg; [2023]
    Keywords : Digital Marketing; Chatbot; Emotion; Empathy; Humanlike; Human-to-machine interaction; ChatGPT;

    Abstract : Problem formulation: The problem that the thesis research relates to is the limitations of artificially intelligent chatbots as interlocutors. The emotional component of communication plays an essential role in the customer experience, but many users have a negative attitude toward chatbots due to their lack of humanity and empathy. READ MORE

  6. 5. Feasibility study of Implementing Circular Manufacturing Systemsin the Toy Industry : A multi method study of circular preference attributes and pricing methods

    University essay from KTH/Produktionsutveckling

    Author : Hampus Eskilsson; [2023]
    Keywords : ;

    Abstract : In today's world, sustainability presents a formidable challenge, prompting a heightened focus on the development of more environmentally responsible business models. Within this context, circular business models have emerged as a compelling solution to mitigate waste and optimize resource utilization. READ MORE