Essays about: "customer satisfaction in questionnaire"

Showing result 1 - 5 of 101 essays containing the words customer satisfaction in questionnaire.

1. 1. Investigation of lighting impact on customer satisfaction/ Proposing Lighting Solutions for a Restaurant Brand

   University essay from KTH/Ljusdesign

   Author : Fatemeh Sadat Samareh Hashemi Shajareh; [2023]
   Keywords : Restaurant lighting; customer satisfaction; relaxing; cozy; warm light; lighting factors; retail lighting; hospitality lighting;

   Abstract : The concept of visiting a restaurant is no longer related to the consumption of a food. The total process of visiting a restaurant became a pleasant experience to elevate mood and satisfaction and create a memorable experience. READ MORE

3. 2. What Dictates Consumer's Loyalty?

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Gustav Moberg; [2023]
   Keywords : Loyalty; Loyalty Programs; Marketing; Satisfaction; Perceived Advantages;

   Abstract : Since American Airlines launched its first frequent flyer program in the 1980s the usage of customer loyalty programs has spread greatly. Now they are found in many industries in different shapes and forms. READ MORE

4. 3. Spotlight on the factors impacting customer satisfaction in offline shopping : A quantitative study

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Isabel Burch; Bofei Lu; Yihui Ren; [2023]
   Keywords : Offline Shopping; Customer Perceived Value; Customer Expectations; Touch Experience; Customer Satisfaction;

   Abstract : Background: Customers find great psychological satisfaction and pleasure when shopping. Customer satisfaction is crucial for a business's success, and increasing it will strengthenfinancial performance and competitiveness. READ MORE

5. 4. Contextualizing Customer Feedback: A Research-through-Design Approach - Alternative Approaches and Dialogical Engagement in Survey Design

   University essay from Uppsala universitet/Människa-datorinteraktion

   Author : Rasmus Svensson; [2023]
   Keywords : Human-Computer Interaction; Research-through-Design RtD ; Digital Service Design; Enterprise Resource Planning ERP systems; Invoicing; Customer Experience CX ; Customer Satisfaction CS ; Contextualization; Dialogical Approach; Customer Journey; Survey design; Questionnaire design; Net Promoter Score NPS ; Customer Satisfaction Score CSAT ; Customer Effort Score CES ; Chatbot; Virtual Agent; Customer Support Agent; Design Guidelines; Double Diamond; User Experience UX ; User Interface UI ; Interaction Design ID ;

   Abstract : Providing context behind customer feedback remains a challenge for company’s who rely on approaching Customer Experience (CX) through standardized Customer Satisfaction (CS) metrics like Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES). Practical guidelines for monitoring CS throughout the customer journey are limited, creating a gap in academic research. READ MORE

6. 5. Digitalising the Restaurant Visit: An Experimental Study of How QR Codes and Waiting Staff in the Ordering Process Affect Customer Satisfaction

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Anja Saksi; Benjamin Zubcevic; [2023]
   Keywords : Mere Presence; QR code; Digitalisation; Satisfaction; Fine Dining;

   Abstract : Digitalisation is becoming more prevalent in our society today, and customer preferences are changing with it. This thesis investigates the digitalisation of the restaurant business through taking a closer look at the impact replacement of waiting staff with digital QR codes has on customer satisfaction. READ MORE