Essays about: "customer satisfaction product of service"

Showing result 1 - 5 of 69 essays containing the words customer satisfaction product of service.

  1. 1. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    University essay from

    Author : Yiming Yuan; Ziying Lai; [2023]
    Keywords : ;

    Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

  2. 2. Hole-in-one Experiences : Evaluating the Impact of Experiential MarketingDimensions on Customer Engagement and LoyaltyWithin the Golf Course Industry

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Zachary Sporn; [2023]
    Keywords : Experiential Marketing; Golf Industry; Customer Engagement; Customer Loyalty; Emotional Response; Recreational Sports;

    Abstract : Background: The leisure and recreational sports market, a multibillion-dollar industry, isexperiencing a transformative shift. With increased competition and changing consumerdemographics, businesses and facilities are seeking innovative strategies to ensure customerretention and maintain profitability. READ MORE

  3. 3. Enhancing Stock Management Efficiency at Excillum AB

    University essay from KTH/Produktionsutveckling

    Author : Clive Carvalho; [2023]
    Keywords : Safety Stock; Inventory Management; Stock Management; EOQ; Order Quantity; Reorder Point; Inventory Optimisation; Inventory control; MTO; Customer order time; Lead time; Demand; Säkerhetslager; Lagerhantering; Lagerhantering; EOQ; Orderkvantitet; Återbeställningspunkt; Lageroptimering; Lagerkontroll; MTO; Kundordertid; Ledtid; Efterfrågan;

    Abstract : This thesis work aims to improve the stock management system of Excillum AB, a Stockholm-based company that specializes in high-performance X-ray sources. The current stock management system has limitations, resulting in gaps when managing the inventory. READ MORE

  4. 4. Logistics Structures for Global Retail Expansion : A case study of a fast-growing Swedish Fashion Company with International Presence

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Alex Kaspo; [2023]
    Keywords : Master Thesis; Supply Chain; Strategy; Supplier; Logistics; Retail; Growth; International; Consolidation Hubs; Warehouse;

    Abstract : This qualitative research explores what logistics structures a growing retail company can employ to support its international expansion with a focus on high customer satisfaction levels. It delves into the logistics configurations for reaching efficiency in inbound logistics, especially meeting the complexities of growing volumes and extensive supplier networks. READ MORE

  5. 5. Consumer’s Loyalty? : A qualitative research on the consumer's perspective of what makes them stay loyal.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Xiaohui Zhao; Adrijana Bacovic; [2022]
    Keywords : Relationship Marketing; Consumer; Consumer relationship; Value; Satisfaction; Trust; Loyalty; Experience;

    Abstract : Background: In the field of marketing, relationship marketing plays an important role in establishing strong and long-term customer relationships, and in addition to this, the type of relationship between companies and consumers is also worth discussing. In a sense, value is the biggest component of relationship marketing. READ MORE